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Unique Value Proposition vs. Your Landing Page Conversions – How to Handle it Properly

Less than 10 seconds is often what it takes for the average visitor to decide that they want to leave your landing page. (source) This isn't good news for affiliates, or marketers in general. In other words, what it means is that your landing page has only a very short while to showcase your offer…

5 Ways to Work With Facebook’s Algorithm Changes

Virtually all across the board, we're seeing people reporting Facebook engagement numbers falling dramatically. In short, what's happening is that Facebook keeps reducing the organic reach for all business/fan pages. This is due to the growing number of pages and crowding up of the whole network. At least that's what Facebook says. However, at the…

Native Advertising: What It Is and Why It's The Future

So we're back on the trendy topic of native advertising. But this time, we'll discuss some of the basic facts about native advertising and how it plays into the affiliate marketing space of today. Native Advertising - The Definition Defining native advertising is turning out to be surprisingly difficult. Many agencies like to put the…

4 Deadly Mobile Conversion Mistakes (And How to Avoid Them)

Taking care of conversion rate optimization on your site is probably the best investment you can make. After all, it's this one action that can even double your profits without any additional spending on marketing. That being said, working on mobile conversions is a lot different from seeking conversions on desktop. Here are the 4…