Most affiliates now understand that Google's Penguin updates have fundamentally changed the way link-based marketing and SEO plans are formulated. While Penguin recovery is possible, creating a more organic link network through guest blogging doesn't exactly pay the bills right away. That's why more and more affiliates are doing an end run around Penguin by…
Facebook is the undisputed king of social media with well over half a billion daily users. In 2011, the site brought in over $4 billion in ad revenue alone and, recently, they went public with an IPO that dominated the business world headlines for days. While the Facebook phenomenon is impressive it's still been something…
Did you know that Twitter has its own proprietary, and pretty robust, search engine? Chances are that even some pretty hardcore Twitter users have never used this powerful tool. Twitter's advanced search feature is a self-contained search engine that allows users to search recent Tweets using some pretty sweet search tools. It even makes it…
Facebook is launching a new targeted, real time ad bidding service called Facebook Exchange that could radically alter the way businesses advertise on the world's biggest social network. Facebook Exchange allows advertisers to target their efforts based on Facebook's vast collection of user data gathered by cookies. That means everything from browser history to social…
Now that the Spanish gaming market has, finally, opened it's time for gaming affiliates to get serious about marketing to Spaniards on their home turf. That means getting a hand on Spanish social media networks that go far beyond Facebook and Twitter. Like most other parts of the Western world, the people in Spain are…
Twenty-seven months ago, a new social network site called Pinterest launched and quickly soared to a top 50 Alexa rank by allowing users to share photos on a pinboard-style web platform. However, Pinterest quickly developed a major demographic imbalance: a large majority of its users are women. A new site called Dudepins aims to capitalize…
Twitter's advertising revenues could triple over the next few years to reach an astounding $514 million dollars. That's the prediction being made in a report by the research firm EMarketer. While that's great news for Twitter, it may not be such great news for iGaming affiliates and free speech advocates. Room to Grow Right now,…
When life hand you lemons, you're advised to make lemonade. But making lemonade isn't especially easy when you've had your livelihood pulled out from under you. That's exactly what happened to professional poker player Shane Schleger a.k.a The Shaniac after Black Friday. But Shane didn't take his new situation lying down. Schleger took to Twitter…
[caption id="attachment_21785" align="alignright" width="259" caption="Social media is a lot more than Facebook and Twitter."][/caption] Are you sending a consistent message across international social media networks? If you're not, you could be quietly damaging your brand. That the message of a new blog post on Searchengineland.com from Chris Liversidge titled, 5 Tips to Manage Your Multinational…
The team behind Zynga Poker didn't just find a backdoor entrance into the iGaming world. They made their way in by smashing down a wall with a wrecking ball. Many casino affiliates are now left wondering how to compete with Zynga's social media prowess in the online gaming sector. Since Zynga uses social media sites…
News in the iGaming and Sports Betting affiliate world moves fast.
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