Boost Your Social Media CTR with These Simple Techniques

Whether you view social media as a necessary evil or are a Twitter power user one thing is clear - social activity without click-throughs is a ultimately a waste of time. After all, you're not Tweeting and crafting LinkedIn posts to make new friends, you're doing all that work to get new customers. This topic…

Who’s Your Demo? A Social Media Demographic Breakdown

Facebook Founded: 2004 How Many Users: 1.32 billion What it is: Facebook is only the biggest damn social network on the planet and the world's only never-ending class reunion. If you like pictures of other people's kids, vacation photos, and vaguely worded posts designed to garner sympathy and attention, Facebook is for you. Demographic Snapshot:…

Must-Have Content Marketing Tools

As the Internet gets filled with Penguins, Pandas and Pigeons, more and more web publishers are emphasizing content marketing over traditional SEO strategies. Besides shaking off a few of the challenges presented by the world's number one search engine, content marketing offers real value to your readers/players. After all, it's content they care about, not…

How to Truly Measure Your Social Media Results

Although social media has become one of the main elements of our online lives, many affiliate marketers in the iGaming space - and in general - don't know how to effectively measure their results and how to create a social media campaign that would turn out profitable. Here are some of the main things you…

Rules for Social Media Success

Successfully converting players via social media channels like Facebook has proven to be more challenging for gambling affiliates, and businesses of all kinds, than anyone would have expected; and it's not for lack of trying. Businesses have thrown incredible amounts of marketing resources at building a solid social presence, only to find sales leads coming…

Pros & Cons of In-House Social Media Marketing

Social media marketing (SMM) has taken on increased importance to casino affiliates as social networks like become friendlier towards real money gambling apps. As they learned to navigate this new marketing terrain, a lot of businesses, big and small, outsourced their SMM  to consultants who handle their entire campaigns. But as these companies began feeling…

7 New Social Media Tools Worth Watching

Despite the initial doubts, social media has proven to be a valuable tool for marketers all over the web. For instance, can you imagine your online presence without Twitter or Facebook? It's not a surprise that there's more and more tools and platforms being released every year. So here are some of the new tools…

30 Terrible Pieces of Social Media Advice You Should Ignore

You can stumble upon a wide range of social media solutions and social media marketing tips during your everyday affiliate work. Although some of them make perfect sense, there are others so ridiculous that it's hard to believe that anyone would actually think that way. 1.  You Need To Be On Every Social Network To…

9 Tips for Maximizing Your LinkedIn Account

LinkedIn is one of those social networks Google just loves indexing, so having a good profile on the popular site is a mission critical assignment these days.  If you're looking to maximize LinkedIn's SEO and networking magic, here are a few tips you can start using right away. 1. Rebuild Your Backlinks -  LinkedIn gives…

Facebook Sees 1000% Jump in LinkedIn Referrals

LinkedIn's recent breakup with Twitter has been a bonanza for Facebook. The social network's LinkedIn referrals are up a whopping 1000% since Twitter stopped syncing with the popular social network for professionals. While the move may sound like bad news for hardcore Twitter fanatics, it's actually not. In fact, it's great news for anyone looking…