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What Facebook IPO Means for Gaming Affiliates

[caption id="attachment_21494" align="alignright" width="292" caption="Mark Zuckerberg is about to get a whole lot wealthier."][/caption] When Facebook stocks go public on Friday, Silicon Valley will spurt out a few thousand new millionaires, a new multi-billionaire and a whole lot of hype. But will the Facebook IPO change anything for Facebook users and, more importantly, casino gaming…

Boost Your Business with Pinterest

[caption id="attachment_20797" align="alignright" width="266" caption="A typical Pinterest Board"][/caption] Is Pinterest the next greatest thing to happen to affiliate marketing? Or is it just the latest in what's going to be a long line of social networking contenders that may, or may not, be a relevant force this time next year? Answering those questions is tough…

Social Media Superstars of iGaming

If you’re an affiliate and you don’t know about the power of social media, where have you been? Today, we’re going to show you the marketing power of social media by example. All of the casino affiliates – or Social Media Superstars – we’re looking at in this article are making good money, and widening…

Will Facebook Be the Best Player Acquisition Tool Ever?

[caption id="attachment_20571" align="alignright" width="241" caption="Caesars Casino on Facebook has over 1.5 million likes."][/caption] Rumors of real cash gambling on Facebook, along with the arrival of legal online gaming in the United States later this year have set the gaming affiliate world abuzz the past few months. After all, with over half of all Americans on…

The Keys To Social Media Success

Everyone in affiliate marketing knows that they're supposed to be using social media, but very few are very good at defining social media success. Is it measured in money? Or maybe it's measured in something less tangible like branding? What social media success looks like to one webmaster might not feel like success to another.…

How To Build Global SEM Campaigns

[caption id="attachment_19071" align="alignright" width="240" caption="Pick a spot on the globe you want to target next!"][/caption] If you’ve been involved in search engine marketing (SEM) for any amount of time then you know you can target your campaigns to whatever geographical region of the world you want. The default settings in your AdWords account, for example,…

Top Forum Posters: March 2012

We're really lucky to have such an awesome community here at CAP. Our members are always in the "know," truly care about the iGaming industry and are often there to help one another out. That's why we'll be recognizing our community members each month. The following CAP forum posters have been vocal in the community…