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Responsive Themes and Google Speed Algorithms

It's a common belief that responsive WordPress themes are what's going to make your site more valuable and authoritative by improving the user experience people get when they pay you a visit. But along with all this enthusiasm, there's a new question that raises some eyebrows: What's the load impact of all this responsiveness? The…

Apple App Guidelines Tweaked for Privacy

Apple has made some adjustments to its app guidelines for developers that are aimed squarely at children's privacy. The new guidelines are part of a companywide strategy shift that includes a much bigger emphasis on education and also reflect changes in the Children's Online Privacy Protection Act (COPPA). COPPA was introduced in 1998 to prevent…

Ladbrokes Mobile for Affiliates

Mobile sport betting is getting absolutely huge in the United Kingdom and operators like Ladbrokes are taking full advantage of the boom. Between rapidly rising profits in that sector worldwide, that's hardly surprising news. What is news is that Ladbrokes' mobile suite has been seriously upgraded as part of the company's big-picture revitalization (which includes…

Smartphones and the Future of SEO

Smartphone use is on the rise. Statistical numbers suggest that smartphones account for 50 percent or more of the total number of new cell phones sold during the year in countries like the United States and the UK. Other countries, like Japan and Canada, are fast approaching that 50 percent mark, which suggests that changes…