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6 Recession Proof Tips for eGaming Marketers

I wrote this post to help you clearly identify your goals and use my free tips to reach them. And if you don’t work in eGaming it’s relevant for you too as the skills are transferable and will update your social media marketing knowledge.Tip 1: Define Your GoalsHow much money do you want to make? How much do you want to make a year? A month? A week? A day? An hour? A minute? According to their shareholder reports, betting ... Read more

Sportsbook Affiliate Marketing for the Football Season (and Beyond)

By Robby Maddux of Football and poker go together like fast cars and women — men like to play with them both. Now that pigskins have robustly filled the air, sportsbook affiliate webmasters have begun gearing up for the next five months of gridiron action — which can often generate a majority of their yearly revenue. Wondering how you can get in on the most bet-on sport in North America?   The beauty of online gaming affiliate marketing is that you ... Read more

Hybrid Affiliate Program

I have lost track of the number of times that new affiliates have asked me which form of affiliate compensation they should select.  Is receiving a one-time CPA payment the way to go, or are they better off with a share of ongoing revenue?  To answer this question, I will often start with a generalization – CPA pays now, rev share pays more – but of course this not always true, and one needs to determine the affiliates’ needs to ... Read more
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