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Conversion Rate Optimization: The Next Big Thing is Here

Conversion rate optimization (CRO) is all about getting players from point A to point B. Here are a few tips for turning your conversion rate into something to brag about. ... Read more
 

Newest Mobile Gambling Insights: Payments, Trends and Marketing

Quite recently, our friends over at FC Business Intelligence published a really interesting paper featuring an interview with three experts, asking them timely questions about the iGaming mobile market. ... Read more
 

How to Make Sure Bing Displays the Correct Title for Your Web Page

You can never be sure that the title you've meticulously picked for your page is going to appear in the Bing search results. Bing tends to alter it whenever they see fit. ... Read more
 

How to Truly Measure Your Social Media Results

Although social media has become one of the main elements of our online lives, many affiliate marketers in the iGaming space don't know how to effectively measure their results. ... Read more
 

There's No Excuse for Not Using Mobile PPC

Mobile PPC is cutting edge marketing tool that can seriously boost conversions - so why aren't more affiliates embracing it? Here are a few facts about mobile ppc that might make you a believer. ... Read more
 

Are You Ready for Some Revenue? NFL Football is Officially Here

NFL football is the biggest game in the United States and a great opportunity for sports betting affiliates. Here are some content tips and promotions to help you mind this massive opportunity. ... Read more
 

Are Direct Response Ads a Viable Facebook Strategy?

Increasing brand awareness and conversion through Facebook advertising is all about presenting your products and a clear CTA. Here are a few tips to help you take advantage of this challenging advertising environment. ... Read more
 

Tips for Converting Mobile Casino Players on Tablets

The challenge for mobile-minded affiliates is understanding what makes mobile search, and mobile players, different from their desktop-bound counterparts. ... Read more
 

The Guardian Has a Sportsbook? What Does it Mean for the iGaming Business

The Guardian newspaper's new role as a sportsbook has raised a few eyebrows but could be good news for sports betting affiliates. Here are a few thoughts on this new arm of the sports betting world. ... Read more
 

Tips for Converting Mobile Casino Players on Tablets

Converting mobile casino players on tablets isn't rocket science, but it does require some though. Here are a few tips to help land mobile players. ... Read more
 
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