How Worried Should You Be About Google Updates?

If you're doing business on the internet, you're doing business with Google. And if you're doing business with Google, you have to do business by Google's rules, and you have to live with Google's ever-changing algorithm updates. These updates, which happen almost continuously, range from the completely unnoticed to earth-shattering (Penguin, we're looking at you).…

Do Your Readers Think Your Content is Boring?

Is the content on your gambling blogs boring? While most casino affiliates would never intentionally publish boring content, many of them do exactly that on a daily basis. Even worse, most of them have no idea that the content they're using to lure players in, is actually turning them away. Fortunately, identifying this problem is…

Creating a Credible YouTube Profile Page

YouTube is one of the biggest video media providers on the planet with viewers consuming as much as 500 million hours of content every day.  Given its massive reach, YouTube content creators are challenged with keeping their channels both fresh and credible. After all, there's no shortage of competitors on YouTube and many of them…

Make Your SEO and Content Strategies Work Together

How well do your content marketing and SEO strategies get along? Is one driving the other or do they both exist in different worlds with very little overlap? These may sound like abstract questions, but if you're serious about driving traffic to your digital properties, you'll want to make certain that your SEO and content…

Avoid Blog Burnout: Tips for Everyday Writing (Even if You’re Not a ‘Writer’)

Creating content on a daily basis is a challenging proposition for most writers. That particular challenge is even more daunting to casino affiliate marketers whose main strengths may not necessarily involve the written word. While content creation is a skill that can be learned over time, all writers must take care to avoid burnout (or…

Generating More Comments on Your Blogs with Engaging Comments of Your Own

How engaging is the content on your blogs? The answer to that question is easily answered by looking at the number of comments your postings are generating on a daily basis. If your comments section is empty day in and day out, it might be time to revisit your content development techniques. Here are a…

Content Marketing 101: Create an Online Giveaway That Actually Matters

Internet giveaways are a crucial piece of the content marketing puzzle and just about every web publisher has used them at one point or another. That said, the fact of the matter is that most prize packages offered online simply aren't that great. That's unfortunate because contests and giveaways are a great vehicle for harvesting…

Make Your Content Marketing Pay Off Big With These Simple Steps

Implementing an effective content marketing can be a lonely, frustrating affair. There's no shortage of web publishers who've put blood, sweat, and tears into a plan only to watch it fizzle out when the content just goes nowhere. If you've ever put in the work but just can't figure out why your social media reach…