Category: Player Retention

As an affiliate marketer in the gambling space, you can achieve greater success by making one simple change: begin to think like an online casino player. By understanding the way that players think, you can better position your campaigns while targeting groups that give you the best chance of higher conversions. Fun Facts Have you…

[caption id="attachment_14067" align="alignright" width="325" caption="You might not want to go this far with the photos. It might come off as a little bit disturbing."][/caption] The holiday season can be both, wet and dry, for affiliate sites. As an affiliate you will find that some of your players are running low on cash due to holiday…

Statistics show that an astonishing 99% of all website traffic leaves a website without doing anything. This can be very frustrating for an affiliate but don’t become de-motivated by this unsettling figure. With these simple, yet effective tips you will be privy to helpful information that will improve your site conversion and radically increase lead…

As a gaming affiliate, you are only as good as your conversion rate. No matter how much traffic your website receives, if you don’t convert visitors into players you are going to be extremely disappointed with the results. There are several steps you can take on your quest to increase conversions. Build Trust Through Quality…

A pair of recent reports on the Australian gaming market provide a treasure trove of demographic information for affiliates who are looking to crack this growing market. The Australian Gambling Commision’s (ACC) Survey Data on Gambling Participation and Dr. Sally Gainsbury’s Emerging Trends in Online Sports Betting in Australia are both very readable and very…

The ultimate goal of your website is to not only captivate your users, but inspire them to recommend your site to others. An appealing color scheme, intuitive design, easily accessible information and fast response—all of these things your users are looking for. Does your website represent? Here are 10 hot web design tips every affiliate…

Online players are much more discerning than you might think. Sure, they love the thrill of gambling and making cash off a smoking poker hand, but they do have specific wants and needs from the online gaming experience that you can help to provide. Here are 10 things that your players care about. Casino is…

When you're promoting to online casino players, it's imperative to get an understanding of who the players are, where they come from and most importantly, how to convert them into depositing players. Once you have an idea of your target market, it will make it substantially easier to drive marketing initiatives that will appeal to them…

Although the overall design of your website is often a personal thing, there are basic design principles that will make your site more efficient. Whether you have built your own site or are working with a design company, here are 5 design tips to speed up your website traffic, and likely your conversions. Limit Use…

A gaming affiliate’s first order of business is to get players signed up at the casinos you are promoting. To earn money, you eventually need these “free players” to turn into depositors. It’s important to devote time to implementing methods that will help you convert players into depositors. The more success you have in this…