Will the mobile web (m-web) replace traditional desktop browsing? Given the fact that m-web use is expected to surpass desktop use some time next year, that seems a certainty. Until mobile actually uproots traditional web surfing entirely, SEOs and affiliates are faced with the challenge of integrating their mobile and desktop marketing challenges. Making these…
With smartphone apps being all the rage these days, mobile marketing is becoming a big player acquisition tool for affiliates. Making money with apps is all about taking the initiative as an affiliate to create a great product that users will want to download that can help lead the way to conversions. Here is our…
[caption id="attachment_28207" align="aligncenter" width="425" caption="Place Your Bets Anywhere In The Casino"][/caption] Over the summer NJ Governor Chris Christie signed into legislation the ability for casino patrons to gamble on mobile devices anywhere in the casino or resort, whether it be at the pool or in their hotel rooms. But this could take until the end…
Mobile marketing to to customers using Apple's new iOS 6 operating system might be very tough thanks to a new feature that allows users to shut down ad tracking. So far the new feature is limited iOS 6, but will soon be available to all iPhone users. According to a feature on PerformanceInsider.com, advertisers are…
Marketing Your Mobile App: Getting it Right from the Start, is the FTC's new guide for mobile apps developers. It's designed to insure developers are incorporating consumer privacy protections in their products. Be Truthful About What Your App Does You become an advertiser once you begin to distribute your app. When the FTC says that,…
Mobile marketing is the wave of the future in iGaming, sports betting and just about every other market you can imagine. But a large number of affiliate partners have yet to embrace this cutting edge marketing strategy or, worse yet, are going about it all wrong. In a recent CAP Webinar titled, Creating a Mobile Strategy:…
With mobile gaming becoming more popular, some gambling affiliates have noticed their casino software downloads rising without actually gaining more depositors. How should affiliates deal with a scenario in which there are a lot of downloads but only few depositors? Understanding the Stats It's a common question for affiliates, especially those just getting started: why…
[caption id="attachment_25405" align="aligncenter" width="425" caption="Nevada Places Their Bets on Mobile And So Can Affiliates."][/caption] Cantor Gaming, the premier provider of sports betting mobile applications, has just launched a Wifi network in Nevada specifically for an online gaming service for its players. Now they can place a bet on their favorite sporting event anywhere in Nevada.…
[caption id="attachment_24643" align="aligncenter" width="300" caption="(Screenshot via Searchengineland.com)"][/caption] Google has quietly started labeling smart phone optimized mobile search results with a small smart phone icon. The experiment was first discovered by a sharp-eyed blogger named Bryson Meunier on Sunday and has since been confirmed by Google. This type of labeling, as Meunier points out, be a…
A wearable augmented reality device with a built-in heads up display sounds like something right out of a science fiction movie, but that's exactly what the new Google Project Glass is all about. Glass puts everything you love about a hands free smart phone right in front of your face in the form of a…
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