The NFL is going to allow limited advertising from casinos in its stadiums for the next two years. Although there are plenty of strings attached to the deal, it's a pretty significant move from the famously anti-gambling organization. Conditions Under the terms of the new policy, NFL teams will be allowed to accept advertising from…
On April 15, the poker industry will mark one year since its darkest day, Black Friday. That's when the Department of Justice virtually shut down the entire American online poker industry in a single indictment that was packed with allegations of financial wrongdoing by poker's biggest names. Since that dark day, the online poker industry…
Legal online poker in the United States appears to have moved from the "if" stage to the "when" stage. That much is clear from the race between states to be the first to bring online poker back; as well as the flurry of software acquisitions by gaming companies like Caesars. What's been missing in the…
Everyone in affiliate marketing knows that they're supposed to be using social media, but very few are very good at defining social media success. Is it measured in money? Or maybe it's measured in something less tangible like branding? What social media success looks like to one webmaster might not feel like success to another.…
[caption id="attachment_19510" align="alignright" width="259" caption="Macau, the Las Vegas of Asia"][/caption] Everyone in the gaming business knows that Macau is the Las Vegas (or Monaco) of Asia. Its 33 casinos pull in more than the entire American gaming industry and business there is growing every month. There's no question that Macau is going to be the gateway to…
Tiger Woods is one of those crossover stars whose popularity transcends the sport of golf. Over the course of his career, he's won 96 tournaments, including all of the majors. He won the Masters twice and was the youngest player ever to win the grand slam of golf. Of course Woods is also known for…
Since the Google Panda changes rocked the SEO world last year, webmasters have been struggling to keep up with the near daily update from the search engine giant. Affiliates who were once only concerned with the quality of their content must now add the threat of an over optimization penalty and the death of link…
Gaming affiliates are trusted with some pretty sensitive customer data like email addresses and, oftentimes, credit card information. Protecting this information from hackers, and even other affiliates, is a job that should not be taken lightly. After all, players who see your site as a security threat aren't likely to be doing business with you for…
[caption id="attachment_19373" align="alignright" width="276" caption="Google's hold over webmasters is undisputed."][/caption] Last week we reported that Google is cracking down on sites that engage in what the search engine giant calls "unnatural linking practices." While plenty of webmasters have received warnings that engaging in the practice could bring on penalties, many of them weren't really certain…
John Smith's Grand National is a hugely popular steeplechase event run at the Aintree Racecourse just outside of Liverpool. It's a gigantic sporting event in the UK whose popularity can be compared to the Kentucky Derby in the US. On April 12, millions of people who would never otherwise pay attention to horse racing sit…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.
