PokerStars has exited the Colombian online gambling market, citing over regulation and their inclusion on a governent blacklist as the main factors. The company's exit from a potentially lucrative market, and its battles with an entrenched bureaucracy illustrate the challenges operators face as they enter emerging gambling markets. News of PokerStars' Colombian exiting began spreading…
In the world of casino affiliate marketing there is one, and only one, standard of success - conversions. Converting a reader into a player is incredibly difficult (but rewarding!) and is what this business is built on. So how do you convert reaers into players? That's the million dollar question and it's one that addressed,…
Travelers visiting the United States have long had to declare any cash they’re carrying over $10,000 to immigration officials upon arrival on American shores. If a new Bitcoin bill proposed by Congress passes into law those travellers would have to declare their Bitcoin assets, too. The proposed law (US Bill S.1241) was introduced by GOP…
The American Gaming Association is embracing regulated sports betting with the introduction of a new set of policy principles surrounding the topic. This is a major step forward for North America's most powerful gambling lobby and reflects their newfound confidence that the longtime US sports betting ban is coming to an end. The four policy…
Australian lawmakers passed the Interactive Gambling Amendment Bill 2016 in to law this week and, in doing so, also effectively banned online poker in the Land Down Under. The move was terrible news for Aussie poker players, who immediately compared Tuesday to the infamous American Black Friday. It's also likely to accelerate the pace of…
Content is the heart and soul of any digital marketing operation and anyone who has been in the business for any length of time should have a sizeable archive of older content. Fortunately, all that old content doesn't have to gather dust like the contents of a hoarder house. There are a number of easy,…
How do you feel about really digging inside your customer's brains to come up with a content marketing strategy that really works? If you answered, "yes," you might want to start digging into the weird, wild world of neuromarketing. According to Tech Target, neuromarketing is: ...the study of how people’s brains respond to advertising and…
Casino affiliate marketing is an incredibly competitive marketplace and affiliates who want to survive must be willing to use every marketing tool they can access. But is it so competitive that you should resort to foul language to make your point to potential players? As it turns out, a bit of salty language could be…
The early days of Internet 2.0 were an underdog's dream world where the smallest blogs competed with massive corporations on a digital playing field that was fairly level. Those golden days are in the distant past now as big business has figured out the basics of effective blogging. But does that mean that smaller blogs…
Is North Korean dictator Kim Jong-un using illegal online gambling operations to fund his government to the tune of $1 billion (USD) annually? That's the allegation being made by researchers at the Korean National Police University. The researchers presented their findings at a recent conference in South Korea where they detailed Kim Jong-un's plan for turning…
News in the iGaming and Sports Betting affiliate world moves fast.
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