This is no news, but link building is still the main way for affiliate marketers to build their search engine presence. And that's even after the recent Google banning of sites being a part of private blog networks (PBNs). However, getting links isn'y always as straightforward as finding the right prospects and then blasting them…
If we ask the question, what is the #1 thing you can do to improve your search engine rankings? In the blink of an eye, you'd say that it's links. And you would be right. No matter what Google does to try to convince us that "quality content" is the only way to go, links…
Google is known for cracking down on low-quality sites and content. This has been true for a long time for both the organic search results, as well as the paid side of the spectrum - Google AdWords. However, in some mysterious way, Ask.com still manages to go "unnoticed" and continue utilizing their search arbitrage practices on…
These days, visual content continues to gain more online market share by the minute. It's actually reported that over a billion (!) images are shared daily. Taking a look at Tumblr, we can surely see the trend in action. Around 75 percent of posts on the platform are image posts, and what's more, 90 percent…
According to the recent news stories, BGO Entertainment has signed Dan Bilzerian to be part of their new 15 million pound marketing campaign. The company also re-signed movie star Verne Troyer - best known for his roles in popular Austin Powers movies - based on the last year's campaign's success. The new campaign is said…
Quite recently, Nexage - one of the leading premium marketplaces in mobile advertising - released a report showcasing the company's mobile insights updated for September 2014. There's a lot of interesting pieces of information in that report, but by far the most impressive one is that 80 percent of Nexage's mobile traffic comes from apps.…
A couple of weeks ago, we saw the launch of an app simply called In-App Search, as covered by TechCrunch. What it does is rather simple in nature. It delivers a search feature that goes through the other apps you have installed on your device and returns the results based on the content it finds.…
Google is constantly on the lookout for new and more effective ways to deliver their search engine results. In fact, when we look at the core of their mission, "ranking websites according to their relevance" is nowhere to be found. Google is about something entirely else. And that something is providing answers to the problems…
Quite recently, our friends over at FC Business Intelligence published a really interesting paper featuring an interview with three experts, asking them timely questions about the iGaming mobile market. Taking part in this, are Richard Schuetz - the commissioner of the California Gambling Control Commission, Alex Igleman - a gaming attorney and strategist, Rachel Hirsch…
For years now, Google has been known for altering the meta description of our content on their results pages - something we don't always appreciate. In short, what Google does is it goes through the content of your page, looks for a phrase that's related to whatever the user is searching through Google Search, and then displays…
News in the iGaming and Sports Betting affiliate world moves fast.
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