If you’ve spent more than two seconds on a smartphone, you’ll almost certainly be aware of emojis by now. These are more than a way to spice up conversations with friends though; many companies have begun using such visuals in their marketing campaigns. But should you join them, and how can you use emojis effectively?…
As the affiliate space becomes more competitive it is increasingly important to identify new ways to stand out from your rivals and leverage additional traffic sources. One such source is paid media, which is considered by some marketing experts to offer the greatest potential as it remains comparatively untapped. Paid media takes several forms and…
It has become more important than ever to stand out as an online affiliate. And while blog posts and written content still have a place, many businesses are looking for additional ways to drive audience engagement. One of the most popular channels for increasing your online presence is YouTube. But improving your visibility is about…
In the past 12 months, podcasts have become hugely popular. They’re easy to listen to and don’t require sitting in front of a screen for extended periods of time. For casino and sportsbook affiliates, podcasts offer an excellent opportunity to raise awareness and take their business to the next level. But what makes for a…
