Category: Search Engine Optimization

After a turbulent year of changes to Google’s Guidelines, we have finally reached the end … or at least a good break. That’s right – Google announced via its’ Twitter feed recently that it will not be making any more updates to its algorithms until the New Year. This news has come with mixed emotions…

Google and Mozilla Firefox inked a three-year renewal of their partnership this week. Under the new arrangement, Google will remain the default search engine on the open source browser. Good Deal for Firefox Royalties from search engine deals account for as much as 84 percent of Firefox’s annual revenue, which came in at around $121…

[caption id="attachment_14826" align="alignright" width="350" caption="The year of the Panda is OVER!"][/caption] Panda updates from Google have ceased for 2011 and will resume in early 2012. The move left search engine industry watchers speculating over why the Panda updates have stopped, and what’s in store for 2012? Panda Update Shutdown Theories Some industry insiders think that…

Google-- the behemoth of all search engines-- released its Zeitgeist 2011 list a few days ago, which names the ten most searched queries of the year. You might be surprised to find that YouTube sensation Rebecca Black topped the list. Really? Really?! This musically-challenged teen had more searches than Steve Jobs, the death of Osama…

In their most recent update, Google announced that the new changes to their algorithm will impact about 35% of web searches. Google’s algorithm’s purpose is to deliver the most relevant content when people use their search engine. The change in the algorithm was made to ensure that the content Google provides to searchers is the…

Just because you do your own SEO or have an in-house SEO team in place doesn’t mean that you couldn’t benefit from having an agency too. In all of my in-house roles, I have always used agencies to get the most from my SEO efforts. Here are 5 things that you should be using an…

SEO strategies have been so abused over the years that now some can actually have a harmful effect on your site ranking. These bad practices are actively targeted by search engines and carry the risk of tanking your site or getting your site banned altogether. Here are 10 SEO practices—that if you are still using…

I’m sure that many of you are aware of the recent updates to Google’s search algorithms through my constant natter about it, but I wanted to focus more on Facebook itself this time, and why anyone who is not currently using it needs to get a move on. In early November, Google announced they were…

SEO used to be the holy grail to achieving high site ranking. However, in today's social media world, SEO doesn't hold the weight it used to. People now ask their friends or networking strangers for recommendations on virtually anything and get results within minutes through Facebook, Twitter and other social media sites. Here is why…

Have you ever stopped to think why large companies and gaming operators, with massive marketing budgets, turn to us, the affiliates to generate business? When you stop and think about it, it seems a bit ridiculous, but those of us who have been around a long time know exactly why, it’s because historically affiliates were…