[caption id="attachment_20805" align="alignright" width="259" caption="Cutts wants to reward White Hat SEO"][/caption] They say April is the cruelest month and if you've landed on the wrong side of Google's latest algorithm updates, you know how true that can be. During the month of April, Google rolled out a host of new changes that left some webmasters…
Here’s a fact: good SEO is not only about links and anchor texts. Of course, you can improve your site’s rankings by only doing link building, but if you want to experience the maximum impact SEO can have on your rankings, you need to focus on your own affiliate site as well. This post is…
How many Tweets does it take to get a significant boost in page rankings? According to a new study from b3Labs titled, Tweets vs. Rankings, a strong correlation was found between the number of times a link is re-tweeted and where it comes up on Google's search results page. The study, one of the largest of…
Despite the fact that many webmasters complain about Google, the company does its part in helping people succeed online. With Google Webmaster Tools, you have everything you need to do the following: Build a website that is search engine friendly Track links and social data Increase traffic Review the overall health of your site According…
It should be noted that right from the off certain niches in the gambling sector will not have to resort to these sort of tactics and will probably be able to generate social mentions a lot more easily than others, most predominantly Sportsbook. When it comes to link building, I always tell people to tie…
When Google released its first Panda update last year, it seemed that the name got more attention that the update itself. Despite the fact that many webmasters were still reeling from the Panda changes, Google came forward with another update. This time around the search engine giant has selected another quirky name: Penguin. What’s with…
[caption id="attachment_20412" align="alignright" width="259" caption="Watch the news for signs that your favorite program is having trouble."][/caption] Earlier this month, affiliate partners working with Expekt were shocked to find out the company was closing down its affiliate program and starting over with some new software. This wouldn't have been particularly noteworthy had Expekt not carried over…
[caption id="attachment_20488" align="alignright" width="276" caption="Google: Just throwing out red cards left and right!"][/caption] What do webmaster nightmares look like? Usually they involve a large, unexplained drop in page rankings that's accompanied by a similar drop in traffic. If this wake-up-in-a-cold-sweat scenario sounds familiar, you're not alone. The key to combating this nightmare is taking a…
Once again, Google is on the go and webmasters are trying to keep up. According to Matt Cutts on the Google Webmaster Central Blog, Google has made significant algorithm changes with the hopes of rewarding webmasters that provide high quality content and a great user experience. On the opposite side of the quality spectrum, there are websites…
Standard A/B testing is great, but according to a blog posting on Online-Behavior.com by Paras Chopra, founder of Visual Website Optimizer this basic method only skims the surface of web metrics. After all, the basic method only gives a limited amount of information. In a posting titled, Advanced A/B Testing Tactics You Should Know, Chopra…
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