BetMGM is partnering with the Carnival Corporation to provide casino gaming in as many 50 of the cruise line's ships. It's a deal that expands BetMGM's footprint to international waters at a time when US operators are already enjoying the fruits of a booming domestic gaming market. Under the terms of the deal, BetMGM will…
One of the least surprising aspects of regulated sports betting in the United States is its popularity on college campuses. And while college students are an attractive demographic for operators, there are also some real ethical concerns about marketing to young adults, concerns that have made FanDuel CEO Amy Howe eschew marketing to college campuses…
Stake.com and Everton FC have announced what they are calling the team's "highest ever" front-of-jersey sponsorship deal. Team officials say that the deal is the biggest sponsorship in the team's 144-year history and marks a new era in improved revenue for the organization. Just exactly how big the "highest ever" sponsorship deal for the Everton…
Caesars Entertainment is getting ready to spend some significant cash on its Atlantic City properties. Earlier this week, the gaming operator announced that it will be spending $200 million on renovations to its namesake AC property and another $200 million sprucing up the Atlantic City Harrah's and Tropicana. A big chunk of the $200 million…
Nevada's storied gaming industry is on a hot streak having racked up 14 consecutive months of earning $1 billion (or more) in revenue. In April, 2022, the latest month for which revenue numbers are available, Silver State casinos collectively earned $1.3 billion, which is actually something of a let down. According to the Nevada Gaming…
When Marcus Boyle, the new UK Gambling Commission Chairman, made his first public statement in an op-ed in the Times this week, he didn't mince words. Boyle made it very clear that UK gambling officers will be facing additional scrutiny of their business practices, especially those that are used to identify problem gamblers, and they…
Regulated sports betting is still relatively new to the United States, but a very predictable trend is already happening - the summer slowdown. April revenue reports from states like Colorado and Tennessee indicate that revenue is down after a busy season that starts with the kickoff of football season at the end of August and…
Are there really 550 percent as many problem gamblers in the UK as there were two years ago? Or is the UK Gambling Commission's new survey methodology drawing from a subject pool that doesn't accurately reflect the true scale of the problem? These are questions that operators are asking in light of questionable information that's…
The age of gambling sponsors' logos on Premier League jerseys appears to be coming to an end. According to a recent report from BBC Sport, the Department for Digital, Culture, Media and Sport (DCMS) will be including the ban in a white paper on gambling reform that's due to be published within a few weeks.…
Take-Two, one of the biggest names in video games, has completed its acquisition of the social gaming pioneer, Zynga. The blockbuster deal comes in at $12.75 billion and will expand Take-Two's portfolio deep into the social gaming market. Under the terms of the deal, Zynga shareholders will receive $3.50 in cash and $6.36 in shares…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.