MGM Resorts recently shattered a long-standing taboo when they signed Davante Adams on as their first active National Football League (NFL) athlete brand ambassador. While celebrity endorsements, including former athletes, are commonplace in the gaming world, grabbing a player on the roster of an NFL team is another thing entirely. Adams, who plays wide receiver…
The rise of regulated sports betting in the United States is producing corporate partnerships that wouldn't have been on anyone's radar on the day the Supreme Court overturned PAPSA and opened the floodgates for legal sports betting. The latest example of this phenomenon is the pairing of Amazon, DraftKings, and Thursday Night Football. Amazon recently…
Disney CEO Bob Chapek broke a longstanding taboo against gambling recently when he talked openly about the company's desire to create an ESPN-branded sportsbook. Chapek broached the subject after being queried by an audience member at the recent D23 fan expo. According to a report on Legal Sports Report, Chapek's response to the question of…
When it comes to regulated sports betting in the United States, there's one brand that 70 percent of Americans trust - and it doesn't even run a sportsbooks - yet. According to a recent online survey conducted by Odds Assist, approximately 73 percent of respondents said that they would trust an ESPN-branded sportsbook. Whether or…
UK bookmakers, horse racing tracks, and professional sports teams are honoring the passing of British monarch, Queen Elizabeth by shuttering their doors and cancelling events today. Queen Elizabeth II, who was 96, passed away on Thursday, triggering a massive wave of news stories, and reactions across England and the world. While not every bookmaker has…
When NFL season arrives in the United States, it commands the attention of huge swaths of the American public for months at a time. With the dawn of regulated American sports betting, it's being predicted that about one five American adults, almost 47 million of them, will also be wagering on NFL games. According to…
Colorado's regulated sports betting operators saw their handles fall and their revenue rise as they navigated the doldrums of American sports wagering. It's a trend that was repeated across the country as a sort of calm before the storm of football season. According to the Colorado Division of Gaming, July's total sports betting handle was…
Regulated gambling is growing at a breakneck pace in the United States and the American Gaming Association (AGA) wants to make sure that the good times don't get out of control. That's why they've decreed September to be Responsible Gaming Education Month (RGEM), and are hosting a number of activities to raise awareness about responsible…
MGM Resorts is a step closer to significantly expanding its global footprint after LeoVegas shareholders overwhelmingly approved the company's $640 million buyout offer. Under the terms of the acquisition deal, LeoVegas shareholders will receive SEK61 ($5.67) for each outstanding share in their possession. That marks a sweet 44 percent premium from the day the deal…
Nevada gaming operators are celebrating as July's revenue clocked in at an astounding $1.32 billion. That's the 18th consecutive month that Nevada's gaming industry has pulled in revenue of $1 billion or more, but there are hints and warnings that the good times are coming to a close. Across Nevada, casino operators pulled in $1.32…
News in the iGaming and Sports Betting affiliate world moves fast.
Don't miss a beat! Subscribe to the CAP newsletter now.
