There's an interesting study done by Chitika - the online advertising and PPC marketing company. What they say is that the visitor coming to your site from search is more likely to click an ad than any other kind of visitor (including direct visitors, social media visitors, even people browsing your site internally). Chitika goes…
Semantic search is based on algorithms that not only pay attention to the keywords when a user performs a search, but also try to understand the meaning behind those keywords. In plain English, this means that search is a lot more conversational in nature now than it was not that long ago. Ultimately, making the…
Mobile is more than important in today's online space. In fact, in a couple of years, we'll see the majority of users accessing the web through mobile devices. For that reason alone, every site owner has to take care of their mobile presence. Yet as it turns out, not everyone realizes this. So today, we…
If you're one of those people who like to explore different opportunities when it comes to promoting your affiliate offers then you've surely looked into the mobile app space already. In general, apps are all fine and dandy, but the problems start when you try developing a purely gambling-centered app and then putting it in…
Ever since online marketing has entered the mobile space, there have been problems with tracking user behavior effectively. And "effectively" is the keyword here. Basically, the problem with mobile is that there are many possible actions every user can do with their device. For instance, there's browsing the web through a mobile browser, there's installing…
One of the main challenges when promoting your new mobile app is convincing users to sign up and register a new account so they can experience the full value of the app. The problem with this is not only that users simply don't want to be forced to remember yet another login and password. They…
A fact that every web publisher knows is that creating good content takes a lot more time than we'd all wish it did. And the worst part is that without good content, you won't be able to attract visitors through various social media channels, and probably even more importantly, you won't be able to attract…
Google's main mobile platform - Android - is constantly on the rise, attracting more smartphone and tablet owners. The system isn't as popular as iOS among developers yet, but it certainly can't be neglected as something that affiliates need to understand and get familiar with if they want to expand their businesses to new audiences.…
Nowadays, Google AdWords offers a ton of features, and mastering them all has a learning curve. For that reason, there is a number of known challenges in ad tracking when running various pay-per-click campaigns. Today, we want to present 5 possibilities to kick-start your conversion tracking. 1. Track and Integrate Your Click-to-Call Ads If you've…
SEOlytics is an affordable solution for anyone who's looking for reliable data and isn't interested in Moz or Raven Tools for some reason. The Pricing and Plans SEOlytics offers three main packages: Starter. This one is free, which is something we don't see every day. However, the functionality is a bit limited so its main…
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