A fact that every web publisher knows is that creating good content takes a lot more time than we’d all wish it did.
And the worst part is that without good content, you won’t be able to attract visitors through various social media channels, and probably even more importantly, you won’t be able to attract good search engine rankings either.
What all this means in plain English is that if you want to grow your affiliate business and build your traffic through other channels than just paid ads, but you don’t have much time, then you’ll need to find some contributors. Here’s how:
Paid Content
There are basically two main methods of getting content: getting it for free, and paying for contributions. Let’s start with the latter.
The most common methods to bring some quality writers on board are:
- Post a freelance writing gig on one of the job boards. This may be the quickest way to get you going, but keep in mind that oftentimes, this can be a hit-or-miss method. Basically, it can be difficult to assess someone’s skills based purely on their resume, or some other info they provide about themselves.
- Reach out to some of the top guest bloggers in your niche. This method can take slightly more effort, but it tends to work a lot better in the end. What you do is browse through the sites in your niche and search for guest posts. Then, follow the contact data under the guest post you like, try to reach the author directly, and offer them a contributor position on your site.
- Find writers via Google. One of the most straightforward methods out there. Your success rate with this will depend on the phrases you’ll use in Google to find contributors. You can start with “freelance writer online gaming” and then experiment with more detailed phrases.
Free Content
Let’s just say up front that if you don’t have any money to offer your contributors, reaching any kind of long term agreement will be much more difficult. When it comes to free work, most writers simply won’t give you more than a single article (at least the good ones won’t).
Here’s what you can try:
- Guest blogging communities. They can bring you great results as long as your niche is a fairly popular one among writers. If you go to MyBlogGuest, for example, you can browse through tens of free articles that are just a click away.
- Guest blogging section on your site. If your site is popular enough, a very effective way of getting guest contributions is to publish a guest posting section on your site along with some guidelines for new submissions. Doing so should allow you to attract contributions naturally.
- Open invitation on social media. Social media is great for many things. One of the ways you can use it to attract some contributors is to simply tweet a shout-out openly saying that you’re looking for them.
I hope the above methods will give you some ideas on how you can save time and bring other people to create content for your affiliate site.