FIFA World Cup 2014 Winners & Losers
Winner: Spanish Language Sports Betting Affiliates
For every loser, there has to be a winner and in this case, the lack of an all-Central European final was good news for Spanish language sports betting affiliates.
The Latin American online gaming is relatively undeveloped market that’s nearly doubled its overall revenues over the past six years. In 2013, the Latin market was projected to do around $4.76 billion (USD) in business and that number is expected to rise by nearly a billion dollars over the next couple of year.
Sports betting affiliates who are comfortable creating Spanish (and Portuguese) had plenty of opportunities to build their player bases as South American bettors poured money on local favorites like Brazil and Argentina.