That’s right, the birth place of modern search is looking for an SEO expert to help drive traffic to their web properties.
The lucky SEO expert who picks up the gig will need to be an expert in Google’s Web Analytics tools; Google Custom Search; and Webmaster Tools. Of course they’ll also have to pass through Google’s notoriously long, and weird, hiring process.
Once hired, Google’s own SEO expert will be expected to:
- Architect, design, develop and maintain innovative, engaging and informative sites for a worldwide audience.
- Maintain and develop the web code to ensure quality, content and readability by search engines.
- Keep pace with SEO, search engine and internet marketing industry trends and developments and report changes as needed.
- Advise, collaborate with, and synthesize feedback from Marketing, Product and Engineering partners to push for technical SEO best practices.
Of course whomever Google hires will have to wear a white hat (at least when they’re attending SEO industry events).
While it sounds silly on paper, it does make sense that Google would need to drive traffic just like any other web publisher. The bigger question now is whether or not Google’s in-house SEO Manager can ask the Web Spam team question during lunch break?
(If you’re interested in applying to be Google’s in-house SEO expert, check out the complete job description right here.)