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Holidays Worldwide

[caption id="attachment_34557" align="alignright" width="255" caption="Chinese New Year promotions are big business."][/caption] Internet gambling is a worldwide industry that touches just about every corner of the globe. Marketing to a diverse, worldwide, audience has its advantages but there are pitfalls, too. All those billions of potential customers are all operating on different holiday schedules and that's…

CAP Community Member of the Month Spotlight: June 2013

[caption id="attachment_34519" align="alignright" width="294" caption="kolololo's Favorite Spot"][/caption] We are excited to spotlight CAP’s Community Member of the Month for June 2013… Congratulations, Kolo Colyer, also known in the forums as kolololo! kolololo has been a member of CAP since August 2011 and is frequently seen chiming into thread to help people with everything from Wordpress…

How To Use Data-Driven Techniques to Unlock New Customers and Revenue

There are probably hundreds of things affiliates can do to grow their revenue and get new customers through various data-driven strategies and online marketing data. But today, we want to focus on just the easiest to do and the most fundamental techniques. 1. Don't Complicate It's quite tempting to focus on complex data analysis when…

Betfred Launching New Affiliate Program

Betfred is joining forces with Active Win Media LTD to launch a new affiliate program. Called, ActiveWins, the new program is all set for its big introduction at the Amsterdam Affiliate Conference later this month. As England's biggest independent bookmaker, Betfred is a pretty solid force in the industry but its new relationship with Active…

Skrill Affiliate Program Highlights

Gaming affiliates who are looking to expand their revenue options, while diversifying their affiliate portfolio are taking a close look at Skrill. Skrill, an online payment processing company, offers up multiple revenue streams, plenty of affiliate support, and a product players actually want to use. Whether you're targeting high rolling whales or more value-minded bingo…