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What To Know When Choosing An Affiliate Program To Work With

Before working with a casino affiliate program, it's important to for an affiliate to understand the program's terms and conditions to determine their stance on ring fencing, negative carryover, and other important factors. Here is a rundown of some things you need to know about an affiliate program before choosing to work with them: Community…

Prepare for Lower Commission Models: US Regulation Tip #9

Affiliates have reason to be excited in anticipation of a regulated US gaming market, but one negative to prepare for is lower commission models. With CPAs and CPLs likely to decrease, negotiating and figuring out how to offset costs and find more players will become imperative to success. Brace Yourself Many affiliates feel overwhelmed with…

Latest Full Tilt Poker and PokerStars News

It's been a few weeks since PokerStars acquired Full Tilt after striking a landmark $731 million deal with the DOJ. Since that time, there has been an onslaught of rumors and information pertaining to Full Tilt Poker latest news and player refunds. Clearly, there is still plenty of dust yet to settle from this historic…

How Mobile Gaming Affects Downloads vs. Depositors

With mobile gaming becoming more popular, some gambling affiliates have noticed their casino software downloads rising without actually gaining more depositors. How should affiliates deal with a scenario in which there are a lot of downloads but only few depositors? Understanding the Stats It's a common question for affiliates, especially those just getting started: why…

How Gamblers Can Make Money From Affiliate Marketing

Many online gamblers quite obviously have a penchant for making money online. But many fail to realize they can make money in affiliate marketing. On a personal note, I have been a semi-professional poker player for seven years and throughout this time I have made money as a poker affiliate. I feel sorry for my…

How To Manage Multiple Affiliate Programs

Organization is an incredibly important attribute for any affiliate to possess. Managing affiliate programs requires knowing how to work with multiple software platforms to generate reports and acquire custom tracking codes. Affiliate software with the right features can be a powerful resource for managing campaigns across multiple sites and channels. Here are some tips and…

Online Betting Guide for Sportsbook Affiliates

Promoting sports-betting can be incredibly lucrative. Sports-bettors tend to be more loyal to the online sports betting sites they sign up to than casino or poker players since there is no perception of the book itself being the root of any bad luck. Instead, the sporting events themselves are often blamed. For this reason, converting…

bwin.party Official Partner of Manchester United

bwin.party has announced a three-year partnership with Manchester United to become the club's official betting and online gaming partner. The agreement will allow bwin.party to establish betting kiosks at the English Premier League's home stadium, Old Trafford. Additionally, the gaming site is now permitted to leverage Manchester United's international appeal to expand their social gaming…

New Jersey Online Sports Betting Legal Battle

[caption id="attachment_25261" align="alignright" width="303" caption="Chris Christie"][/caption] Despite vetoing an online poker bill just last year, New Jersey governor Chris Christie appears ready to fight tooth and nail to challenge laws and entities seeking to prevent his state from legalizing online sports-betting. New Jersey appears set for a head-on clash with five major American sports leagues,…

Think Beyond Poker SEO: US Regulation Tip #8

Is SEO dead? That's what some have been wondering after Google's Penguin updates shellacked the search-engine rankings of thousands of sites with too many commercial links and keyword targeting. Affiliates preparing to capitalize on the regulated U.S. market may need to look to other means, such as using Facebook as a player acquisition tool, to…