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London calling: Bodog gets UK gaming & ad licenses

Ambitious as always, Calvin Ayre’s Bodog brand has announced that it’s received a license to operate online gambling services in the UK, as well as to advertise those services. It’s a good fit: Ayre’s a Canadian, but Bodog headquarters is in London. And Bodog's been making aggressive marketing moves in the UK recently, with such…

CAP's guide to casino affiliate marketing in Germany

It’s an interesting time to be a casino affiliate marketer in Germany. The German online gambling situation has become almost as controversial as in the United States, with a current crisis over the country’s online gambling regulations brought to a head with recent moves by Betfair and Bwin.Party. At the moment, online gambling in Germany…

Billions and billions served: Online poker rooms celebrate huge milestones

Say what you will about the online poker crackdown in the U.S., and the problems that’s creating worldwide. But the global online poker industry is still doing well enough to celebrate some pretty big milestones. One of the main targeted “Black Friday” sites, PokerStars, by far the world’s largest online poker site in terms of…

Social gaming and online poker: The Zynga factor

Social gaming may be the future of online poker. And there’s one company that’s taking social gaming to dizzying new heights: Zynga, the social gaming home of FarmVille, Mafia Wars, Zynga Poker, and many other ridiculously popular games. Because it’s not for cash, and because it’s played through social media sites, Zynga Poker isn't really…

Seinfeld's Jason Alexander defends online poker; more WSOP news

Okay, so most of the Seinfeld poker jokes were already made five years ago when Jason “George Costanza” Alexander first appeared in the World Series of Poker (WSOP) Main Event as a "Friend of PokerStars". But this year, the guy’s really been in the spotlight. As the WSOP tournament nears its conclusion, Alexander may be…

Binary options affiliate marketing: Make money on futures online trading

As we’ve emphasized before, diversification is essential to long-term affiliate marketing success. With that in mind, we’re going to explore some of the best alternate affiliate programs that can fit profitably into affiliates’ marketing plans, without straying too far from the online gambling niche that’s likely the reason you’re an affiliate in the first place.…

Black Friday, 3 months later: More U.S. lawmakers call for new online poker laws

It’s been exactly three months since April 15, or “Black Friday”, when the U.S. government began its war on poker by shutting off U.S. access to the three biggest internet poker world’s sites and networks: PokerStars, Full Tilt Poker, and CEREUS (UB.com and Absolute Poker). Just a few weeks later, DoylesRoom, betED, TruePoker, and a…

5 guidelines to finding the best casino affiliate program

There are many casino affiliate programs out there. If you’re a smaller affiliate, how can you possibly know where to start? And if you’re a larger, better-established affiliate, what kinds of programs should you focus on for more longer-lasting success? There’s no exact answer to that, but there are a few guidelines that can help…