Get exclusive CAP network offers from top brands

View CAP Offers

Ways to Use PPC and SEO Data to Improve Conversions

Visibility The clearest benefit of combining PPC and SEO efforts is the added boost to your online visibility. Webmasters are often tempted to scale back on their PPC campaigns once a search term ranks number one—but it's important to remember that the top two or three results on most SERPs are PPC ads. Dominating both…

The Best SEO Desktop Tools For Affiliates

SEOmoz SEOmoz is one of the best tools to research your site versus your competitor’s site(s). It offers keyword competition analysis, website crawling and optimization recommendations to help boost your traffic. SEOmoz also has their own server farm where they crawl the web to check on various websites and provide you with up-to-date information.

Why Affiliates Should Market Mobile Online Poker Rooms

People now depend on their cell phones for activities not related to phone calls—and this includes mobile gaming. Amid the onslaught of mobile games available, poker rooms are one of the fastest growing verticals because of their ease of use. If a player has already made a deposit from a computer, they can play with…

Why Casino Affiliates Can’t Ignore Customer Service

We've all heard companies preach about the importance of customer service—but usually how it relates to handling a problem and settling down an upset customer. Good customer service starts before a potential player has invested a single dime with your company. It's all about providing a service to your players—whether they make $1 deposit, $100…

Google Analytics’ Social Engagement Reports and How They Work

When posting content on your site—whether that content is in the form of articles, reviews or blogs—you need to know what content is commonly “Liked” or shared and on which social networks. In this way, you can create more of the popular content and remove/tweak the content that isn't winning over your users. Looking to…

URL Pathing Underscores: Good or Bad?

One of the biggest challenges webmasters face is securing domain names that have the best chance of getting ranked—and remembered. The number of domains being registered today is enormous and webmasters are now reverting to names that use a combination of dashes and underscores to grab the keywords they want.  However, this isn't always a…