A frequent criticism leveled at gambling advertising is that the call to action for problem gamblers is garbled and confused. It would be easy to think that the gaming industry didn't even want those numbers for gambling addiction lines on their ads at all, but that's not the case. In a recent statement, the American…
Caesars Entertainment is relaunching it mobile sports betting app, Caesars Sportsbook, as part of an effort to unify its sport betting properties across one app. Along with the re-launch, Caesars Entertainment is rolling out a multi-million dollar marketing campaign to pump its sports betting products to the growing population of US sports bettors. One of…
San Jose Sharks forward Evander Kane is vehemently refuting allegations made by his wife that he has been gambling on his own NHL games. Anna Kane, whom Evander refers to as his, "soon-to-be ex-wife" made the bombshell accusations in a lengthy Instagram post over the weekend. Should Anna Kane's bombshell story is found to contain…
DraftKings has carved out a massive chunk of the regulated US sports betting market by constantly innovating and breaking new ground. The savvy operator has led the way in crafting sponsorship deals with professional sports teams and venues, and is now looking to break into the hospitality business with a chain of sports betting-themed sports…
With cases of the dreaded Delta variant surging across the state, Nevada hotels and casinos are once again asking guests to wear masks in public places. The return of the mask mandate was ordered by Governor Steve Sisolak in an attempt to temper skyrocketing COVID-19 infections in Clark County and the rest of the Nevada.…
Intelitics, a California-based performance marketing and analytics platform provider has been approved to work with license Michigan gambling operators by the Michigan Gaming Control Board. This comes after the Board granted the company a vendor permit during a recent session. Intelitics offers a suite of products that allow gambling operators to track and analyze a…
Australian operator PointsBet is getting ready to enter the New Jersey online gambling market after getting the all-clear from the New Jersey Department of Gaming Enforcement. The sportsbook's move into the always booming NJ market is a potential goldmine that could also raise its profile on the national level. PointsBet's gaming platform will be operating…
The iconic New Orleans Superdome will be re-branded as the Caesars Superdome in a branding deal that will put the iconic gaming company front and center during NFL broadcasts. It's, yet another, example of how dramatically the relationship between professional sports organizations and the gambling industry have changed since the legalization of sports betting. Under…
Live dealer online gambling play is coming to the Michigan market starting this week. The move comes after Evolution Gaming received the thumbs up from the Michigan Gaming Control Board to offer the service in the state. It's a move that marks a new era in US online gambling as more and more states embrace…
DraftKings has come a long way since it started life as startup in a garage back in 2012. After dominating the daily fantasy sports market, and occupying a massive chunk of the US sports betting market, the company is entering a new market; non fungible tokens (NFT). Earlier this week, the innovative gaming company announced…
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