FREE Gambling Affiliate Tips - Join Our Newsletter -

Welcome to Casino Affiliate Programs! If this is your first visit, be sure to check out the FAQ by clicking the link above. You may have to register before you can post: click the register link above to proceed. To start viewing messages, select the forum that you want to visit from the selection below.


+ Reply to Thread
Page 1 of 2 12 LastLast
Results 1 to 10 of 19
  1. #1
    Member
    Join Date
    Aug 2006
    Posts
    9
    Thanks
    0
    Thanked 0 Times in 0 Posts
    Rep Power
    0

    Default Yahoo Search Marketing (Overture) UK

    Hi All,

    Finally I got my UK-targeted gambling portal ready (the name is Mind The Bet), and I wanted to give it a shot by creating some PPC campaigns at Overture UK.

    On a side note, I have been promoting non-gambling affiliate programs for a while via paid search campaigns, and that's why I thought about trying it first.

    I have created a listing for the term 'online casino' in Overture UK, and was at the first spot for about 48 hours. I paid more than $6 a click, and got a few hundrends of clicks. However, the results were awful: Only one free money sign-up (!). By looking at the logs, I could tell that most of the visits had no refferals and those who had, were usually reffered by websites that look to me like banner farms or those known arbitrage landing pages. Only a few of the clicks were reffered from uk.yahoo.com.

    I have contacted Yahoo UK and they told me there is no way to opt-out from their partner traffic, and that each and every partner of them has been carefully selected..

    I would be happy to hear from you guys about your experience with Overture UK, and also any tips about how can I start promoting my website in the PPC engines which accept gambling content.

    Any other tips/suggestions about my website would be highly appreciated..!

    Thank you in advance,
    Eyal
    Mind The Bet - The UK's No. 1 Online Gambling Guide
    Reply With Quote
  2. #2
    Member
    Join Date
    Aug 2006
    Posts
    9
    Thanks
    0
    Thanked 0 Times in 0 Posts
    Rep Power
    0

    Default

    Anyone...?
    Mind The Bet - The UK's No. 1 Online Gambling Guide
    Reply With Quote
  3. #3
    Member BlackjackInfo's Avatar
    Join Date
    Oct 2003
    Location
    USA
    Posts
    624
    Thanks
    5
    Thanked 20 Times in 8 Posts
    Rep Power
    11

    Default

    I'm no help on your Overture question, but I love your site name!
    Reply With Quote
  4. #4
    Member
    Join Date
    Apr 2006
    Posts
    69
    Thanks
    7
    Thanked 2 Times in 1 Post
    Rep Power
    9

    Default

    Hi,
    I'm pretty sure you can turn off the websites part and just have the search results running. I'll check it and get back to ya.

    .. a little later..

    yup. Under account, then account setup, then select off for content match adverts and submit.

    I tried content match for non gambling related keywords and it was a disaster, with lots of clicks and no sales. I turned it off and just went with the se pages.

    If you don't have this option, then I guess you'll just have to bid the minimum...
    Reply With Quote
  5. #5
    Member
    Join Date
    Aug 2006
    Posts
    9
    Thanks
    0
    Thanked 0 Times in 0 Posts
    Rep Power
    0

    Default

    BlackJackInfo - Thank you

    Squigley - Thank you, however, I have already opted-out from the Content Match - It's a sure way to lose your money fast with a keyword such as 'online casino'...

    My problem is that even when the Advanced Match & Content Match are off, my ad shows on Yahoo partners (=websites with special agreements with Yahoo to show Yahoo ads) and to my surprise many of those "partners" are actually fraud sites. And Yahoo won't let you opt out from these partners traffic...

    I see it like a catch - you want to advertise at Yahoo UK ? Well, you must also advertise with our partners..

    Anyone else can confirm this maybe?
    Mind The Bet - The UK's No. 1 Online Gambling Guide
    Reply With Quote
  6. #6
    Senior Member Goldfinger's Avatar
    Join Date
    Apr 2006
    Posts
    1,702
    Thanks
    296
    Thanked 243 Times in 141 Posts
    Rep Power
    10

    Default

    I read a single simple line in a magazine recently that sums up why overture is so inferior to adwords:

    "In google usually one action/sale per 100 clicks is achieved whereas Yahoo may take 200 clicks."

    I am not entirely sure what the scientific basis for that claim was but it is very likely in my opinion. Overture seems to put the emphasis on making money rather than offering their partners and advertisers a good deal.
    submit your articles to this article directory for backlinks
    Reply With Quote
  7. #7
    Led
    Led está offline
    Member
    Join Date
    Sep 2005
    Location
    waste-land
    Posts
    252
    Thanks
    23
    Thanked 29 Times in 19 Posts
    Rep Power
    9

    Default

    Yahoo search marketing uk was my biggest disappointment of all ppc. I expected them to be better than clicksor or goclick and the others. But they aint.
    1. you have to bid at least 1Ł to have some traffic.
    2. They charged me nearly twice the ammount of traffic than I actually received.
    3. When I complained and presented them my server log. they canned answer was that they have the best scam prevention system in place and therefore fraud cannot be possibile occur.
    4. Bulk of the traffic came from Gasta Money where I have a frontpage ad for a year and never received a click. For the same keyword I received plenty of clicks from the 6. page on the same keyword. Other clicks came from spam sites and only a few from Yahoo.uk.
    5. Only 1 or 2 visitors went beyond the landing page.
    6. No conversion.
    That's my experince with them.
    Cheers
    Led

    Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great. - Mark Twain

    Online Slots | Microgaming Slots | Online Gambling | Best Online Casinos | Best Poker Rooms
    Reply With Quote
  8. #8
    Senior Member
    Join Date
    Jul 2005
    Location
    United Kingdom
    Posts
    1,342
    Thanks
    193
    Thanked 166 Times in 120 Posts
    Rep Power
    14

    Default

    I dumped a crapload of money into YahooUK before realising that their PPC traffic is utter junk. Never again.
    Reply With Quote
  9. #9
    Senior Member Goldfinger's Avatar
    Join Date
    Apr 2006
    Posts
    1,702
    Thanks
    296
    Thanked 243 Times in 141 Posts
    Rep Power
    10

    Default

    I wonder how the casinocashjourney guy can economically pay for all these ppc spots on Yahoo UK if the performance is as craps as everybody says. Fortunately, I never sank a penny into Yahoo UK.
    Reply With Quote
  10. #10
    Member
    Join Date
    Aug 2006
    Posts
    9
    Thanks
    0
    Thanked 0 Times in 0 Posts
    Rep Power
    0

    Default

    Thank you all for your replies. That's exactly what I can't understand - from my personal experience, which is also backed-up by the posts here, most of the traffic from Overture UK is crap. From hundrends of visits, I could get only one play money account. Now, unless the problem is in my website (I really hope not) it means that the traffic is crap.

    In that case, how can I see at the top 5 positions at least 2 affiliate websites, paying about 2.5-3 GBP per click ?? Some of the sites have been there for months, so unless they are totally stupid, I can't see why they continue to run the listings if they are not profitable.

    By the way, I also promote non-gambling affiliate programs (actually that is my main business) and I can say that although Adwords converts for me the best, I can also get nice conversions from Overture and Overture UK for my non-gambling sites. Also the fraud %% is low. However, it's a another story with my gambling site - Mind The Bet..
    Mind The Bet - The UK's No. 1 Online Gambling Guide
    Reply With Quote
+ Reply to Thread
Page 1 of 2 12 LastLast
Similar Threads
  1. New Microsoft and Yahoo search
    By owldeath2 in forum General Discussion
    Replies: 2
    Last Post: 02-19-2006, 02:58 PM
  2. Yahoo Search Marketing Partners with Web Analytics Companies
    By SEO News in forum Search Engine Optimization - (SEO)
    Replies: 0
    Last Post: 08-14-2005, 02:02 AM
  3. Yahoo Search Marketing Announces Marketing Alliances
    By SEO News in forum Search Engine Optimization - (SEO)
    Replies: 0
    Last Post: 08-13-2005, 02:01 PM
  4. Overture to be Renamed Yahoo! Search Marketing Solutions
    By Captain in forum Conferences & Events
    Replies: 0
    Last Post: 03-02-2005, 03:23 PM
  5. Strange Results from Overture Search Term Suggestion Tool.
    By Ken in forum Search Engine Optimization - (SEO)
    Replies: 1
    Last Post: 11-22-2003, 11:33 AM
Posting Permissions
  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •