SEO tips shared in today’s webinar by SEO expert James Lowery

There were some fantastic SEO tips shared in today’s webinar with SEO expert James Lowery. Although the topic of the webinar was focused on the Google Panda update, James also graciously dove into a few other topics.

Some of the highlights:

• Keep your site bounce rate under 50% as this is now an important ranking factor, even if you are not using Google Analytics, because Google will drop a cookie on a user’s machine and track how long they are on your site before hitting the back button to Google.
• 301 redirect multiple pages of content around the same topic to one core page that contains high quality content around the main topic you are targeting. You can still target the long-tail keywords through specific mentions within the article / content (but do not keyword stuff).
• Linkbuilding is still as important as it was before the Panda update, but now content that users actually want to read is a LOT more important to Google’s ranking algorithm

This was our best received webinar yet and lots of questions were asked. We’ll be posting the recording soon which contains a lot more valuable info than what I have posted above.