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William Hill stays ahead of UK slump with US success

William Hill, like all UK-facing gambling operators, is facing a genuine crisis on its home turf. Between new restrictions on fixed-odds betting terminals (FOBT) and regulators who are increasingly at ease issuing huge fines for infractions of all types, scratching out a profit is becoming increasingly difficult. But, against those long odds, William Hill is…

ASA spanks William Hill for being too sexy in gambling ad

Gambling can be a lot of things to a lot of different people. For some people it represents excitement. For others it represents cash and power. The one thing it cannot represent, to the UK Advertising Standards Authority (ASA) anyways, is sexual success. In short, gambling operators may not suggest that using their goods and…

William Hill asks landlords for discounts in wake of FOBT changes

William Hill is one of the UK's biggest, and most successful, gambling operators. The sprawling company operates more than 2,000 retail shops, a very robust online presence, and is expanding its operations to the burgeoning US market. So why is it also asking the landlords of its brick-and-mortar shops for a massive reduction in rent?…

William Hill posts £722 million loss for 2018 but says everything is fine

UK bookmaking giant William Hill posted an astonishing £722 million ($948.5 million USD) loss in 2018, but company officials are writing off the losses and say everything is actually fine at the company. While this statement may seem counterintuitive to the layman, investors are largely accepting the situation, leaving William Hill stock prices largely unaffected…

William Hill settles suit against FanDuel in humorous fashion

Attorneys for UK bookmaker William Hill have resolved a very odd copyright infringement suit against FanDuel, their number one rival in the budding New Jersey sports betting market, according to a report from the Associated Press. It's the conclusion to an extremely odd story that neatly illustrates how closely the US sports betting industry resembles…

UK ad regulators drag gambling operators through regulatory minutiae

A pair of UK gambling operators are finding out just how easy it is for anyone in the UK to lodge a complaint about their advertising, no matter how absurd that complaint happens to be. Both William Hill and Unibet were subject to investigations from the UK Advertising Standards Authority (ASA) that neatly illustrate why…

William Hill Offers Big Bucks in MRG Acquisition Attempt

William Hill is looking to acquire the Swedish operator MRG (formerly Mr Green) and they're willing to pay big bucks in an effort to get the deal done. Earlier this week, the UK-based mega-operator put in a bid of $2.2 billion Swedish Kroner ($306.7 million USD) for all of the company's outstanding shares and assets.…

William Hill Sues FanDuel for Plagiarizing Betting Guide

When the executives at William Hill US entered the nascent regulated American sports betting market they must have assumed that they would, eventually, wind up in a courtroom for one reason or another - that's just the nature of the business. What they likely weren't predicting was that they would be suing their American rival,…

UK Ad Regulators Come Down on William Hill and Greentube Alderney

UK operators William Hill and Greentube Aldereney got were the recent subjects of some unwanted attention from the UK Advertising Standards Authority (ASA) for their marketing practices. Both companies maintain that they acted in good faith in the matters at question and were let off with with the ASA equivalent of a warning. The ASA's…

CrownBet Joins Forces with William Hill Australia to Form BetEasy

Australian gaming operator CrownBet is merging with William Hill Australia to create a new entity known as BetEasy. It's a move that's rattling the Australian gaming market, but makes sense when viewed through the lens of an Aussie gambling industry that's under heavy regulatory fire from both activists and government. When up and running, the…