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Playtech Numbers Up; New European Partnership Announced

Isle of Man-based online gaming software provider Playtech has become the online bingo partner for Nordic Gaming, it was announced last week, just as the iGaming Business world took a look at the company’s latest numbers and realized just how big Internet bingo is to its portfolio.

“Gross income for the quarter ended Dec. 31 increased 14 percent to 43.9 million euros ($60 million),” Bloomberg reported, attributing this growth to bingo, casino, and poker gaming. “Revenue climbed 21 percent to 36.9 million euros.”

“Trading in the first three weeks of January is more than 11 percent ahead of January 2010,” the article added.

“Playtech-powered RAY, the online poker and casino provider in Finland was successfully launched in November, and registered 60,000 players by December 21, 2010,” explains further. “Online bingo halls for licensees Unibet and the Italian operator Codere went live in the last quarter of 2010.”

The Nordic Gaming deal includes the popular Scandinavian sites, and; the deal represents Playtech’s Virtue Fusion’s second major Scandinavian bingo licensee. 

The deal “will see Nordic Gaming add online bingo to its sportsbook, poker, casino and games offerings at all three of its sites through Playtech’s award-winning Virtue Fusion platform,” Playtech stated in a news release.

“It gives us great pleasure to announce this agreement with Nordic Gaming, an operator with impressive B2C marketing capabilities and a strong local profile,” Mor Weizer, Playtech’s Chief Executive, said. “The deal expands Playtech’s increasing portfolio of significant operators across Europe and to what is already a strong presence in the Scandinavian region.”

Playtech has also announced the acquisition of Intelligent Gaming Solutions (IGS), a software system that manages land-based casinos. “We see this deal as furthering what is already Playtech’s unique competitive advantage and cross platform capabilities as the trend of convergence of land based and online segments continues,” Weizer said.