One of the biggest challenges for operators looking to launch live dealer operations is how can they truly replicate the land-based casino experience? Playtech and MGM Live are combating that problem by broadcasting their live dealer play directly from the MGM Grand in Las Vegas. Christian Stuart Senior Vice President and Head of Interactive at…
In 2023, the US gaming industry spent more on responsible gaming initiatives than it had ever spent in a single year. That’s the main takeaway from a recent study published by the American Gaming Association (AGA). According to the AGA’s research, the US-facing gaming industry spent a mind-blowing $471.8 million in 2023 in its efforts…
The American Gaming Association (AGA), European Casino Association (ECA) and the Betting and Gaming Council (BGC) have signed a memorandum of understanding that lays out a framework for collaboration on shared values. It’s a partnership aimed at combating illegal gaming while promoting the value of the regulated industry. The political power, and potential reach, of…
BetMGM is partnering with Gannett Co. Inc. on a multi-year media partnership that covers hundreds of print and digital outlets. It's a massive deal that co-mingles traditional sports media and player acquisition across a massive media landscape. Under the terms of the deal, BetMGM will be providing betting odds, moneylines, spreads and over/unders to Gannett…
A new study from the British Gaming Council (BGC)estimates that 1.5 million British citizens are still gambling on black market sites. Conducted by Frontier Economics on behalf of the BGC and titled “The size and economic costs of black market gambling in Great Britain“ the report estimates that those 1.5 million outlaw Brits are spending…
Former football star turned pitchman Rob Gronkowski is turning his efforts towards online poker in a series of appearances on the TV show The Big Game. Gronk's appearance on the Poker Stars-branded TV poker is part of his larger deal to promote Flutter Entertainment brands which include FanDuel, PokerStars, Paddy Power and more. Former broadcaster…
The Responsible Online Gaming Association (ROGA) is launching a new campaign aimed at educating college students about the values of responsible gambling and the dangers of letting their fun get out of hand. ROGA's plan includes a host of digital tools that emphasize financial literacy as a key component in keeping the youngest legal gamblers…
A group of 11 social and sweepstakes operators are joining forces to launch a new trade group called the Social and Promotional Gaming Association (SPGA) to advocate for their interests and educate the public. The formation of the SPGA comes at a critical time for social and sweepstakes games as a whole, as the industry…
Football is the king of US-facing sports betting and the American Gaming Association (AGA) is predicting that this season American players will wager more than ever on their favorite. Based on recent surveys and data, AGA President Bill Miller suggests that this NFL season Americans will bet an astonishing 31 percent more than they did…
DraftKings is upping its artificial intelligence and micro-betting capabilities with the acquisition of its one-time rival Simplebet. With this acquisition, DraftKings will be in position to seriously increase the volume and quality of in-play markets it offers players right as the critical US football season gears up for serious play. Simplebet has made a name…
News in the iGaming and Sports Betting affiliate world moves fast.
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