If you’ve ever been walking down the Las Vegas Strip and heard a bunch a bros telling each other, “You’re so money baby and you don’t even know it,” then you’ll understand why Caesars Entertainment recently hired actor Vince Vaughn as a celebrity spokesman.
Vaughn, who portrayed Trent Walker in the 1996 movie Swingers will be joining comedian JB Smoove and the Manning football family (Archie, Cooper, Eli, and Peyton) in a series of ads starting with one titled Full Caesar that will start airing immediately. The ads will feature the entire group of celebrities enjoying the fruits of the Caesars Rewards program.
In the new ads, Vaughn will portray a character called Prince Vaughn, who is also known as the the Sultan of Slots and the Ruler of Roulette. The actor will also appear at Caesars-related marketing events and promotions.
Besides his connection to the gaming world via Swingers’ iconic Las Vegas sequence, Vaughn has plenty of real-life connections to the gambling industry. As recently as this year he served as the Celebrity Master of Ceremonies for the 2022 WSOP on the Las Vegas Strip.
“Working with Caesars is special for me,” the actor said in a recent press release from Caesars Entertainment. “With my long history of love for Las Vegas and gaming, I am excited to be part of the royal family with Caesar and Cleo.”
Sharon Otterman, Chief Marketing Officer of Caesars Digital was equally enthusiastic about the partnership adding, “Vince Vaughn is the ideal Prince of our iCasino brand. Prince Vaughn represents the entertainment and experience that our customers have with our app.”