Betr Holdings is expanding its product portfolio with the launch of Betr Picks, a daily fantasy sports (DFS) site. Betr Picks is set to launch across 24 states and will, like all Betr products, benefit greatly from its association with Youtube sensation and part owner, Jake Paul.
Betr Picks is aimed at capturing the attention of the 21-25-year-old male market with a take on DFS that’s closer to picking an over/under than traditional DFS products. Like all Betr products, Betr Picks will also feature a relatively simple, intuitive design that makes playing from a smart phone as straightforward as possible.
“We are thrilled to expand the Betr Gaming business by introducing our real money fantasy sports vertical with the launch of Betr Picks. Betr Picks allows us to acquire and engage real money gaming users across the United States, enabling Betr Gaming to more fully capitalize on the nationwide presence of Betr Media for the first time, all while providing a complimentary pre-match experience to our in-play focused OSB product,” Betr founder and CEO Joey Levy said in a recent press release.
“We believe Betr Picks already features a strong core user experience relative to existing pick ’em products, and we have several material enhancements that will be released over the coming weeks and months including more sports, game modes, media integrations, deposit and withdrawal capabilities, and more,” he added.
Betr Picks is now available in California, Texas, Florida, Illinois, Georgia, North Carolina, Wisconsin, Minnesota, South Carolina, Kentucky, Oregon, Oklahoma, Utah, Arkansas, Kansas, New Mexico, Nebraska, Rhode Island, South Dakota, North Dakota, Alaska, Washington D.C., Vermont, and Wyoming.