More Than Just Spain
Don’t let the name fool you, BAC/iGB Espana covers a lot more than just the Spanish market (though that’s definitely included in the deal). This event stretches all the way across the Latin American and Spanish speaking world, including South and Central American markets.
Latin markets include a massive range of cultures and customs, so don’t expect a one-sizes-fits-all approach to work well here. At BAC/iGB Espana, affiliates will have a chance to talk to affiliate managers from programs that serve the whole range of Latin American and Spanish speaking markets.