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Report: Google Instant Hasn’t Changed SEO

In 2010, Google unveiled a long list of upgrades to its signature search engine services. And those upgrades have amounted to a pretty big game-changer for search engine marketers and SEO engineers worldwide. Or did they? A recent report indicates that Google Instant, one of last year’s upgrades in which Google.com offers results instantly as…

888 Still "Hopeful" About Ladbrokes Merger

Over the past few days, news that the potential sale of 888 to Ladbrokes may have run into trouble prompted a quick reply from 888 CEO Gigi Levy saying he’s “hopeful” the buyout will take place. “Online gaming firm 888 said it remained hopeful of being taken over by British bookmaker Ladbrokes after reporting better-than-expected…

Priming your casino affiliate business for success in Europe

With its uncertain official regulations, and its law restricting online gambling payment processing but not online gambling itself, casino affiliate marketing exists largely in a gray area in the United States. But in Europe’s largely regulated market, things aren’t all that much simpler. Many EU nations have chosen to regulate online gambling within their borders.…

WordPress Themes for Casino Affiliates

WordPress design themes are generally considered to be the most cost-efficient and user-friendly way to build websites. Lots of affiliate marketers already know that: According to AffStat, 32 percent of affiliate marketers use WordPress marketing tools, and an even greater number are expected to run on WordPress sites. It makes sense. WordPress themes are perfect…

Poker Affiliates "Hugely Important" Says 888 Poker Chief

In a news release from 888, the company’s Vice President of Poker, Maytal Ginzburg, talked about the importance of poker affiliates, plus the company’s future and rebranding plans. The full interview is as follows:With strong fourth quarter revenues, what do you put 888poker's recent 16% revenue growth to?It's really a combination of factors. After two…

Entertainment Betting Focuses on Oscar Race

It’s a good time of the year to be in the online betting business. February features two of North America's biggest televised betting events: The Super Bowl, and the Oscars. And now that the Super Bowl’s over, the attention is shifting to the Academy Awards. Entertainment marketing attracts fewer affiliates than sportsbetting, but those who…

Dragonfish to Launch New Online Bingo Site

Another deal for 888’s B2B division as Dragonfish signs an agreement to provide LMA Gaming with a bingo software product.The new online bingo set, which has yet to receive a brand name, will join the award-winning Dragonfish Bingo network. Later plans involve the site switching to a standalone network, following the path of Moon bingo.…