When marketers saw how many potential consumers were falling for the charms of social networks like Facebook and Twitter, they knew that if they wanted to connect with these potential consumers they would need to incorporate social media into their marketing strategies. Integrating social media is now a must and companies that have adapted accordingly…
Bingo has been a staple on British high streets for decades and now that it has gone online its potential seems infinite. Let’s take a look at where it’s come from and where it’s going. The national daily papers have featured bingo games for decades. With legislation for online bingo advertising relaxing and the smoking…
It’s official; business blogs are in! What is a blog? A ‘blog’ is a shortened term for a weblog which essentially is an online journal, of sorts, that is open for others to read. Blogs are updated regularly with the owner’s thoughts, recommended links and comments. Blogging was considered a forte for years among teens,…
[caption id="attachment_12038" align="alignright" width="325" caption="Communication should be constant."][/caption] Forging a good partnership with your Relationship Manager (RM), also known as your affiliate manager, is potentially the most beneficial means of making the most out of any campaign. Since your RM is your single point of contact, it is vital to seek out any affiliate-related information…
This year saw the introduction of a proposal for a regulatory framework for online gambling in the Netherlands, most likely facilitated by the change in government in 2010. The exciting news is that a Gaming Authority should be in operation from January 2012 and will be awarding licenses for online gambling later in the year.…
As an affiliate, you’ll find that the environment you operate in is more dynamic than it is static and for this reason it is vital to consider and utilise all of the available resources you have. Asking questions is the first part of running any successful and enduring campaign, and payment methods should be within…
