White Label Operator Signs Up with WagerWorks
December 1, 2008 (InfoPowa News) — The U.K. online gambling software provider WagerWorks has announced that it is to supply premium branded game content to St Minver, the white label online gambling operator associated with Boss Media.
Gibraltar-licensed St Minver is the operator of two of Europe's major poker and bingo networks and a supplier of fully-managed "white label" gaming solutions to high-profile partners, including Yahoo! Games, lastminute.com, Poker Heaven, Virgin Games, and Littlewoods.
St Minver also partners with major media groups in Spain, Scandinavia, Latin America, Russia, and Eastern Europe. In a move to offer more premium branded titles to its clients, St Minver has decided to leverage top-performing game titles from WagerWorks on its Casino and Bingo sites.
Commenting on the agreement, Oliver Lofthouse, Director and General Manager of IGT-UK Gaming and WagerWorks, said, "The provision of these premium branded titles to St Minver enables WagerWorks games to be enjoyed by even more online players. Developing a business relationship with such a high-profile client reiterates the quality of WagerWorks branded games and their appeal to all levels of player."
Leigh Nissim, Commercial Director of St Minver, commented: "This is an exciting opportunity for both our players and partners alike. We have significantly enhanced our bingo and casino games over the last 12 months and expect the introduction of branded content to further improve player entertainment value whilst differentiating our gaming solutions for partners in the European market."