May 15, 2009 (CAP Newswire) – You know that American attitudes towards Internet poker are starting to turn in the direction of legalization when a powerful media company like NBC (National Broadcasting Company) launches its own online poker room.  

True, it isn’t a real online poker site in the sense that players play for money, but all the same, when a company the size of NBC enters a market, you know there’s a strong corporate interest in it. That same sense of U.S. corporate interest certainly isn’t going to hurt the chances for Barney Frank’s new Internet Gambling Regulation Consumer Protection & Enforcement Act (read more about that here).

And here's where it gets interesting: NBC is a network that airs NFL games, and the NFL is one of the most passionate supporters of the UIGEA. So, even though NBC's poker room is more of a novelty than a real money-making enterprise, it's also a pretty strong indication of the network's desire to test the waters of the hugely profitable online poker industry. At this limited stage, that's not likely to create a direct conflict with its NFL interests; all the same, though, it's an interesting illustration of how the NFL's anti-online gambling stance just isn't practical in today's media environment, and how it isn't consistent with the policies of its corporate partners.

Read more about NBC’s online poker venture here.  

Related posts: