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Google Announces EMD Algo Change

GamblingShares asked 3 years ago
Matt Cutts Tweeted out a small EMD algo change

Matt Cutts Just Announced A Google Algorithm Change | WebProNews

Has anyone seen any affects by this

16 Answers
fonzi answered 3 years ago
Just found another site that got hit by this. This one hurts but I think I know how to get around this. We just need to add more value to the sites and they’ll pop back up.

Some more info: I didn’t get hit with my EMD rankings but lost all long tail keywords that had the EM keyword in it. WTF?

Elisha answered 3 years ago
I don’t even have a exact match domain after this update I lost 50% of impression and also I am noticing change in number of Indexed pages.. I see a fluctuation some times it shows 500 plus and sometimes it shows 770 not sure why that is happening.

GamblingShares answered 3 years ago
Nice blog post on it .Even shows to Gambling niche examples

[url=http://www.inbound.co.uk/blog/googles-collateral-update]Google’s ‘Collateral’ Update: Destroy Every EMD and its Cousin – Inbound Marketing[/url][/CODE]

Hope it sheds some insite[CODE]Google’s ‘Collateral’ Update: Destroy Every EMD and its Cousin – Inbound Marketing[/CODE]

Hope it sheds some insite

fonzi answered 3 years ago
@GamblingShares 245274 wrote:

Nice blog post on it .Even shows to Gambling niche examples

[URL=”http://www.inbound.co.uk/blog/googles-collateral-update”%5DGoogle’s ‘Collateral’ Update: Destroy Every EMD and its Cousin – Inbound Marketing[/URL][/CODE]

Hope it sheds some insite

This is a paragraph from the above blog:

[I][COLOR=#4D4D4D][FONT=omnes-pro]A few hours after this post was written, both weddingdays.co.uk and pregnancy.co.uk came back for their ‘exact match’ domain term. However, their long tail traffic remains close to zero. So it appears that Google’s exact match update has (in some cases at least) left the keyword term untouched while wiping the long tail traffic. As I understand it, this is the opposite of what Google was trying to achieve.

[/FONT][/COLOR][/I][COLOR=#4D4D4D][FONT=omnes-pro]This is exactly what happened to me, all long tail keywords are still gone while the EM keyword came back.

I’m really getting fed up with Google having such a big impact on peoples earnings.[/FONT][/COLOR][CODE]Google’s ‘Collateral’ Update: Destroy Every EMD and its Cousin – Inbound Marketing[/CODE]

Hope it sheds some insite

This is a paragraph from the above blog:

A few hours after this post was written, both weddingdays.co.uk and pregnancy.co.uk came back for their ‘exact match’ domain term. However, their long tail traffic remains close to zero. So it appears that Google’s exact match update has (in some cases at least) left the keyword term untouched while wiping the long tail traffic. As I understand it, this is the opposite of what Google was trying to achieve.

This is exactly what happened to me, all long tail keywords are still gone while the EM keyword came back.

I’m really getting fed up with Google having such a big impact on peoples earnings.

GamblingShares answered 3 years ago
@fonzi 245279 wrote:


I’m really getting fed up with Google having such a big impact on peoples earnings.

Google has been on a rampage doing this with Panda and even Penguin .A killer Penguin update is coming ! Will that be our Xmas present from Google or just the icing on the cake !

Can not wait for Bings PPC to go live if it not already !

Shotgunpete answered 3 years ago
This update crushed me