How many years?

I’ve heard that theory before … the thinking being that a long registered site will flag to google that it’s not a fly-by-night site.

It’s a lot of speculation and once you’re above 1 year renewals I don’t think it gives much of an edge at all (if any).

Google does seem to favour sites that have already done their time – so a domain with 10 years age already has a big advantage over a 3yo sites, which in turn is much better than a 1yo site.

Rob I heard that the longer the domain is registered for teh better its standing is with google. Its not like i heard it from one person. It seems like everyone is in aggreement on this. I would think its even more important with online casino sites and online poker sites.

@wallstreeterww 149652 wrote:

Rob I heard that the longer the domain is registered for teh better its standing is with google. Its not like i heard it from one person. It seems like everyone is in aggreement on this. I would think its even more important with online casino sites and online poker sites.

Hi,

I personally haven’t done any testing myself so far with the timeframe I paid upfront for a domain (e.g. your 10-year-term) but from what I see I would say that it doesn’t make much difference or the difference is so small, that one can not really tell from looking at the SERPS.

However, the time a domain name has already been active in a certain niche (not the time a domain has been registered for (!) – if it has been unused this does not add real value) and indexed by Google is very important for the rankings. For certain key phrases I also experienced some kind of filter on new domains (need to have some age before ranking for value terms).

Hope that helped a little…