My experience is a few whales will account for at least 50% of my revenue for any given sportsbook & casino program. The bottomline is good for as long as whale plays but long-term I’m apprehensive what happens when the whales stop playing and I can’t replace them with new whales.
by Whale – I mean big deposit – real player thus huge turnover. Whale is different from a wiseguy.
Appreciate your insights gang.
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