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Yep. A new era is upon us!
And it is not like the old days when getting solid rankings on Google was a matter of time. Now it is time, plus a million other unknown factors. It will balance out though. There will be many more clicks to the free listings but ten times the competiton. UGLY.
Well, people always sneer at my talking about branding.
Maybe branding will be as important as in the brick and mortar world.
People typing your site name in their browsers…
Branding without traffic is futile.
Traffic without branding is myopic.
:rolleyes:
Trying to establish a brand without being able to advertise is probably next to impossible.
We are still able to advertise though. I doubt that anyone will ever be able to keep that from happening – too much money in it.
For those of us promoting online gambling on Google & Overture, this is clearly “game over.”
I feel particularly bad for a buddy of mine who quit his day job and started promoting a bunch of the poker sites online. He netted 11K last month and was on the road to riches. Unfortunately, this news spells the end for him.
Thankfully, I promote retail/services on the PPC engines and gambling represented 50% of my commission income. I’m still in a good place, but this definitely hurts BAD.
We can wish for a few things here:
* US responds favorably to WTO ruling on violating international trade law and grudgingly recognizes that they can’t ban online gambling. For the love of god, they can regulate it and generate some tax revenue.
* Google/Overture/any media outlet seeks a court ruling to clarify whether this is considered “aiding and abedding” a crime. Google sought a ruling (and is still waiting for a response) on trademarked terms in ads.
Best regards & WISHES to all,
DaveWow–this is going to make things a lot tougher. I get 95% of my traffic from Google Adwords.
I brought possibilty up a couple of times a few months ago while still a member of GPWA for those that may still remember.
This will cull the herd (I think that is the right word) only the strongest will survive.
Brian
What does it tell us that the two largest SE’s pull the plug on casino-related PPC’s simultaneously?
To they know something we don’t, or are they simply cooperating with each other..
Their decision to pull the plug makes no sense – they are no more promoting gambling than, say, travel agencies who book tours to Las Vegas. AND they must have enough resources to fight any threat in court. That’s my opinion, anyway.
Very good point, Janet.
Has anyone received any direct communication from Google regarding this?
I got an email from Overture regarding the change, but nothing from Google.
anyone got a couple $ million to start a gambling search engine?
Originally posted by wagerprofits
anyone got a couple $ million to start a gambling search engine?One minute..lemme check my purse….
