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Why You Should Test Every Insane Idea

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  • #819842
    gerelas
    Member

    Someone recently told me that he used “Crack, Boom, Pow!” as the subject line for an email campaign once, and it had one of the most successful open rates!

    Not *insane* by any means, but definitely proof that you never know if something will work until you try it!

    #819949
    jncnet
    Member

    Its good to have a few sites that aren’t important, that way you can perform SEO experiments and not worry. The last thing you want to do is risk your main site, especially if it goes back in the serps. You never really know what works unless you test it out, or someone else tests it out and tells you the results :)

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