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October 21, 2009 at 12:13 am #805044
James_WMemberseems totally transparent to me
October 21, 2009 at 12:14 pm #805057Anonymous
InactiveOn cursory examination, yes. But for instance this clause:
f) The Affiliate may not purchase or register keywords, search terms or other identifiers for use in any search engine, portal, sponsored advertising service or other search or referral service and which are identical or similar to any of Unibet’s trade marks or otherwise include the word “Unibet” or variations thereof, or include metatags on the Affiliate Site which are identical or similar to any of Unibet’s trademarks.
This used to be a popular clause to prevent direct competition in PPC advertising.
However, this one goes a lot further, and should you rank for the word “unibet” they can use that to kick you out without pay based on the above. It’s silly, do they think they can hold the top ten spots for “keywords, search terms or other identifiers for use in any search engine, portal, sponsored advertising service or other search or referral service and which are identical or similar to any of Unibet’s trade marks or otherwise include the word “Unibet” or variations thereof, or include metatags on the Affiliate Site which are identical or similar to any of Unibet’s trademarks” or “which are identical or similar to any of Unibet’s trademarks”. I rank for many casino names, if the page is a review of Unibet, what am I supposed to put as keyword, chocolate milk?
This is an example of a clause that is impossible to obey.
The second issue is a “catch-all”: ” the Affiliate has engaged in any of the foregoing activities or doubtful patterns”
Doubtful patterns? Could be anything.
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