Online Casino

[Anonymous]

Welcome to CAP – Have glanced at Lottery but that is about all so far – What sort of numbers do average players do? which are the countries to target? Do you find these people are traditional gamblers or non traditional? Any info etc is always of interest

[tal73]

Hi Alex,

Thanks for the welcome! It’s great to be here and we’re really excited about working with CAP going forward!

In terms of averages, this of course differs from country to country. We have found the following general averages per player:

Mainland Europe (including Scandinavia):
Avg. 30-40 EUR per week

Middle East & Asia:
Avg. 20 GBP per week

Africa:
Avg. 25 GBP per week

North America:
Avg. 25 GBP per week

South America:
Avg. 15 GBP per week

We’ve seen great success in the following countries (in no particular order):
Denmark, Sweden, Poland, Germany, United Kingdom, India, South Africa, Australia, Chile, United States, Italy.

We’re actively targeting certain countries for through the line advertising (sorry I know not everyone likes that term ).

In terms of customers averse to our products, we have found that our typical demographic is very unique. The average age is between 40 & 55 and predominantly male with a middle to high income permanent position. The most important factor here really is age. We found that this age group remains more loyal to our brands, while younger players only get excited when the draws become really big. Once the jackpots are won and go down to their defaults, the younger audience tends to lose interesting.

I hope that covers your questions. Thanks for posting and of course we’re happy if they keep coming!

Keep well!

Paul, LottaRewards

[Author]

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