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Hi all,
I’ve said all along that if Vegas gets the chance to go online it will all but wipe out the aff market as we have come to know it.
imagine how the ads will saturate both online and off; and what purpose will an aff portal have to serve if you are constantly hit with the reminder to type in MGM.com (as an example)?
people simply won’t have a need for us. Sure there may be aff programs offered but unless you are offering some type of unique content interesting enough to readers to bring them to your site they simply won’t bother to visit.
gone will be the days of listing only reputable programs to save people from signing up at casinos that don’t pay. I’m sure Vegas’ first advertising angle will be how they are US regulated and sure to pay.
very few people will be foolish enough to stray from such claims (at least in the states) when they have such a guarantee as that it is US regulated to offer fair-odds games and to pay winners. IMHO.
Vegas going online will be very bad for aff marketing IMHO. And btw if you don’t think these places will hire the best SEO experts you’re kidding yourselves. Yes its possible people with good natural rankings may do well at first but I predict their competition from the Vegas casinos will all-too-soon be an incredible force to have as competition. Especially when they will have the ownership of the very sites many will be searching the SEs to find. (again MHO)
bb1webs wrote:Hi all,I’ve said all along that if Vegas gets the chance to go online it will all but wipe out the aff market as we have come to know it.
imagine how the ads will saturate both online and off; and what purpose will an aff portal have to serve if you are constantly hit with the reminder to type in MGM.com (as an example)?
people simply won’t have a need for us. Sure there may be aff programs offered but unless you are offering some type of unique content interesting enough to readers to bring them to your site they simply won’t bother to visit.
gone will be the days of listing only reputable programs to save people from signing up at casinos that don’t pay. I’m sure Vegas’ first advertising angle will be how they are US regulated and sure to pay.
very few people will be foolish enough to stray from such claims (at least in the states) when they have such a guarantee as that it is US regulated to offer fair-odds games and to pay winners. IMHO.
Vegas going online will be very bad for aff marketing IMHO. And btw if you don’t think these places will hire the best SEO experts you’re kidding yourselves. Yes its possible people with good natural rankings may do well at first but I predict their competition from the Vegas casinos will all-too-soon be an incredible force to have as competition. Especially when they will have the ownership of the very sites many will be searching the SEs to find. (again MHO)
If the landbased casinos get their cartel, the affs are
doomed. If they don’t succeed in blocking the “offshore”
operations, we still have hope and might even hit historic
highs given a more ligitimate environment.
:blush:
I don’t disagree with you often bb1, but here goes. Kinda.
bb1webs wrote:I’ve said all along that if Vegas gets the chance to go online it will all but wipe out the aff market as we have come to know it.Yes, it will change it.
bb1webs wrote:imagine how the ads will saturate both online and off; and what purpose will an aff portal have to serve if you are constantly hit with the reminder to type in MGM.com (as an example)?No doubt. There will be a heft licensing price tag, and those that can afford it will be screaming all over the airwaves.
bb1webs wrote:people simply won’t have a need for us. Sure there may be aff programs offered but unless you are offering some type of unique content interesting enough to readers to bring them to your site they simply won’t bother to visit.What could be interesting? Many of the same things that are interesting now would still be interesting. Payout rates? Varying incentives? Player complaint records?
bb1webs wrote:gone will be the days of listing only reputable programs to save people from signing up at casinos that don’t pay. I’m sure Vegas’ first advertising angle will be how they are US regulated and sure to pay.Pay what? 73% Slot payouts?
bb1webs wrote:very few people will be foolish enough to stray from such claims (at least in the states) when they have such a guarantee as that it is US regulated to offer fair-odds games and to pay winners. IMHO.Fair odds differ quite a bit from good odds.
bb1webs wrote:Vegas going online will be very bad for aff marketing IMHO. And btw if you don’t think these places will hire the best SEO experts you’re kidding yourselves.Look at the travel industry. Ever heard of Priceline? Orbitz? Travelocity?
Granted, the travel industry has a million destinations to choose from. Ehhh… nevermind, maybe you’re right.
However, the US is full of big crappy companies. Someone will need to tell US surfers what the best offers are depending on what the surfer is looking for. It will also mean player expansion. Think about all of those people who would like to gamble if they could get a casino to accept their debit card.
Hi again all.
Think about all of those people who would like to gamble if they could get a casino to accept their debit card
well is a good point.
when I said “interesting” … I was eluding to the point that many of us, .. myself included, are basically just banner farms. Sure we put as much decoration on that fact as possible but the fact is that if you visit most casino portals they’re basically just that; banner farms.
And that’s a good thing from an affs point of view in terms that believe it or not its the banner farms that get the best conversions. I’ve been told that by more than one aff manager. So that will have to change.
and yes its true that there will be crappy US companies too. But I just don’t see why anybody’d bother with a smaller no-name casino when they’re gonna have the big Vegas casino names to choose from. Perhaps I’m wrong on that and as usual, OneGuy makes an excellent point in that the sheer increase of volume by US players … well it may help balance out the fact that we’re gonna lose a big chunk of the market to the likes of MGM.
Now here’s a good example that I think may help prove/disprove my theory. Could some of the folks who live in a country where it is legal to gamble online, … where they ARE being hit with all the online/off ads …. I’m thinking Will Hill is a good example though I’m not sure a great example because they may not have a land-based casino and even if they do … I’ve not any idea what kind of repuation they have amongst the people that live in that country (I’m thinking this is England but again .. may be wrong on that) but anyway I’m pretty sure I have heard webmasters say its a very tough market to get any conversions and I suspect it would be for that reason.
I sincerely hope I am wrong about this of course
bb1webs wrote:But I just don’t see why anybody’d bother with a smaller no-name casino when they’re gonna have the big Vegas casino names to choose from.I think the smaller operations will have better payout rates. They may also beat out the big guys on customer service. Not that service is wonderful now… but it doesn’t have to be. If it had to be, then I think it would be. Perhaps places like MGM would purchase a stake in the smaller operations and slap their stamp on them.
I almost think we’d have to see it happen to know how things would turn out. When the airlines were deregulated, nobody really predicted the hub and spoke system that developed into a rather standard set up.
If the US were to license the big guys, I think the problem will be that politicians will be paid to put even more barriers in place to stifle foreign competition. Governments have used tarriffs and taxes for that reason for ages, and I bet it would continue. They would probably also use plenty of fake reasons like money laundering or terrorism to justify restricting transactions outside their own country, WTO or not.
I’m also interersted in hearing answers to the questions you asked.
I think when MGM etc come online they will not be looking so much for individual players being sent but for branding.
That means they will look at visitor numbers and if they want to be associated in people’s minds with the content that is presented.
Anyone know who they are in talks with?
Nevermind I took the time to read…. However this is very interesting and to see this right in front of my face is just amazing to me that noone is more pissed off.
