How to push conversionrates? Many signups but no depositors

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  • #596367
    woo
    Member

    Hello to eyeryone!

    I am totally new in the business, started with InternetMarketing about November 2007. I created some Winning Strategies Poker EBooks, promoting CasinoClub and Rushmore. When I see my statistics some strange things are going on, I cannot understand. I launched the ebooks about 4 weeks ago.

    My statistics say, that every day about new 150-250 people worldwide click my banners. I have banners for CasinoClub and Rushmore in it.

    The CasinoClub (AffiliateClub) statistics says, that every day I generate about 4 new signups. So there are about 40 signups alltogether the last month. The strange thing is, they does not deposit :Cry:. I have ony one deposit of 60$ from 40 total signups. Is that normal?

    Compared to CasinoClubs Rushmore is totally the other way round. There are only 8 signups in a month so far, but 2 of them depositing, one 60$, the other 300$.

    Any clue what is a normal rate depositors/signups.

    What can I do to get more depositors from my signups??

    Regards,
    Matthias

    #759555
    Anonymous
    Inactive

    Hi Mattias.

    The one thing that you’ll discover is that finding a “normal” statistic is a very hard thing in this business.
    :tongue:

    However, if you are getting good quality traffic that are looking to deposit and play then you should expect to get somewhere between 20% to 40% of joining players depositing.

    However, if you are targetting FREE players with words like FREE spins, or NO DEPOSIT BONUS then I suggest that you’ll be lucky to turn 2% of these players into actual depositors.

    You haven’t provided your site URL (that I can see) so I can’t check – but I’m going to guess that the visitor traffic that you’re getting is not specifically targeting players who are ready to join a new casino.

    Or that one of the casino’s advertising is focusing on giving a good bonus WITH first deposit – while the other casinos banners are trying a free spins or some other trick?

    Hope that helps mate.
    :wavey:

    #759574
    woo
    Member

    I have no real website so far, but work with ebooks, people can download. It is more targeted for beginners who are not gambling so far.

    #759598
    Anonymous
    Inactive

    The problem with CasinoClub might be that they dont take US players.

    Are most of your visitors from the States?

    #759736
    woo
    Member

    Hi!

    I get traffic from all over the world. About 40% is US traffic which is not converting quite well, although I promote Rushmore with the “ALL US PLAYERS WELCOME” Banner. Best converings are from UK so far.

    By the way: I’m German, but I think it is quite a dangerous business to promote “illegal” OnlineCasinos for US people. Got anyone here into troubles??? I even thought about the idea to get a nice letter from some US lawyer who wants to fuck my ass. I’m really not feeling good having this idea in mind ;-) In German it is illegal, too to promote Online Casinos from 01.01.2008 on.
    Any thoughts about this??? Of couse I register domains with private option, but this doesn’t help a lot, I think.

    Regards, Matthias

    #759794
    Anonymous
    Guest

    Hi,

    German it is illegal, too to promote Online Casinos from 01.01.2008 on

    if I were just starting out and knew it was without doubt illegal to do it where I live……or as i understand even promote it where you are ….. then I’d think strongly about cutting my losses and looking elsewhere for a niche i could still be operating in after 8 or 9 year down the road.

    I’m still wondering if I’d not been smarter to get into another niche and built up my business slowly but stronger for the trouble.

    Instead I fell into this niche and just have a hard run finding time to do anything but address stuff this industry seems to conjur out of no where just about the time I think everything will be settled for a while.

    anyway in the case of those in the states as affs it comes down to a free speech issue which is why you haven’t seen any affs ever charged with anything. There are no precidents in regards to aff marketing in a niche such as this one on the web. So although unjustly persecuted in the land of the free as some may find themselves … I think I’d feel better running an aff site from inside the states than in Germany during current times.

    #759859
    Bepeci
    Member

    Hi Matthias,

    It is a common problem that banner clicks are hard to convert. I only sell the banners on our site as media buys because I simply don’t feel that we are getting paid for the branding effect that these banners have.

    I would suggest that you find 2-3 pokerrooms on different networks and create some review in your Ebook instead of banners. Get a customized bonus from these rooms as well.

    That should send your conversion rate through the roof compared to your current numbers.

    Kind regards,
    Mike

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