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I’m in a similar boat. Come from the weight loss niche after some really good successes that eventually got slapped down by Goog thinking I could repeat that success with igaming.
Like you, I built up a pretty decent site, a small network of supporting (link) sites, twitter and pinterest pages for the social bull (that I’m still not convinced makes the slightest difference). I took it real careful just building the site with lots of fresh content and slipping in only the very occasional inbound link – so far only 4 direct links in total over a few months to stay well under the Penguin radar, although plenty of links hitting the support sites
Over the last couple of months, I started introducing some monetization, going with those brands that found me and asked to partner with me – not the other way round. I’m getting decent long tail traffic and collecting a fair few clicks, but so far I’ve managed only one depositing signup.
Sure its slow, but I came into this with the understanding that it would take a lot of time to get established. I don’t want to make the same mistakes I did with weight loss by being too aggressive, so I’m going softly softly catchee monkey.
What I getting to is I understand its frustrating to put in all that work and see no return. Hell, I didn’t even go down the adwords route (yet) so you must be feeling even more peeved at this that I am. But by never giving up and keeping at it, I’m sure you and I and anyone else in a similar boat will crack it eventually.
I think the whole experience could be put down to a learning curve. I have a casino site, that i put loads of work into, and have not seen such amazing results, but then started a sports site a month ago that seems to be doing really well. Its about finding the specific niche in the gaming industry.
I think with things like social media, its hard to convert because of the traffic there, usually young, no looking to spend a great amount etc… PPC i think requires about a 5k budget to get going and the SEO does take the time to rank.
So learn from the mistakes and persevere. If it doesn’t work there are plenty of other niches to get involved in on the netThanks guys. Sorry to hear you are experiencing it as well but I do take some comfort in your words and am glad you find that sticking with it has shown some progress.
I think I should diversify and try other areas to ensure not all my eggs are in one basket. Also, it opens up opportunities to find that one little goldmine.
What would you say are the current growing areas of the affiliate industry?
I do have one strange strategy: I build the website, put about 15-20 articles on it and then let it sit there for a year and after that I start working on it.
I must say that it works (for me)
Was speaking to a long time friend who has been in i-gaming for years. He’s on the casino management/marketing side of the fence. Also has hands on experience in other areas of our industry such as affiliates etc etc.
A catalyst from our conversation centered on the sheers number of hours (approx 47K since 2000) I’d put into the business. Out of that he recommended a book but I can’t remember it now. Point is though, in this book it states that it take around 10,000 hours to become extremely proficient at whatever it is you do.
Personally, when I entered i-gaming years ago, to establish a monthly income of $5K+ a month, took me close on 18 months. In the first 2 years I was working every single day @ 14 hours. Maybe had 15 days total which I didn’t work.
As another industry friends says, “if it was easy everyone would be doing it”.
It’s a hard gig and really it’s not like anything else out there. However the rewards are there if your prepared to put in the hours and never give up chasing your dream
