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Conversion Rate Question

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  • #585612
    Anonymous
    Inactive

    Hi All.

    I’ve been with ReferBack for about 2 years now, and have heard the referback casinos are well known for their low conversion rates compared to other programs.

    Anyway, after a slow start this month, on referback i’ve had 830 clicks, 255 downloades, resulting in 25 new accounts.

    This is converting about 3% of clicks, or 10% of downloads into new real accounts. Is this typical, low, or high? Referback is really the only affiliate program i’ve marketed heavily, and am wondering if i’m missing out.

    – Stephen

    #650696
    Anonymous
    Inactive

    Sounds like a good conversion rate to me. I haven’t tried promoting them yet, but maybe I should!

    #650710
    Anonymous
    Guest

    How many of those 25 accounts are depositers, and how many are free players?

    #650711
    Anonymous
    Inactive

    All 25 are real money players. From memory there’s only about 40 guest accounts this month.

    #650712
    Anonymous
    Inactive

    Here are my stats from Jan till now

    Number of downloads: 1,681
    Number of Guest accounts: 280
    Number of Real accounts: 719
    Number of new Real accounts Purchasing: 159

    So I also have 10% download to purchasing

    This is quite low compared to other casinos, but I think what causes that is the no deposit bonuses. So many players just take the free bonus and never deposit.

    And to prove that if I look only at the stats for one advert that dont promote the free bonuses my stats change dramitically:

    Number of downloads: 46
    Number of Guest accounts: 12
    Number of Real accounts: 19
    Number of new Real accounts Purchasing: 10

    10 reals from 46 downloads that’s about 25%

    #650713
    Anonymous
    Inactive

    Based on my past experience with Referback, you are getting good results… almost incredible, in fact.

    #652095
    Anonymous
    Inactive

    I dont know. With other affiliate programs – out of 255 downloads I would get at least 50 depositing players – change the program.
    Last month on one of the less advertised programs of mine I got 10 depositing from 45 downloads this month they perform even better 5 out of 20 – you do the math :)

    Now, put 40% comission compared to 25% of Referback – :rasta:

Viewing 7 posts - 1 through 7 (of 7 total)